Rachel Lamb

rachel@napean.com

Architectural Digest April issue up 47pc in ad pages year over year

March 13, 2012

Pros and cons for luxury brands to use the city as the muse

March 12, 2012

Rolls-Royce enhances bespoke offerings via Ghost customization

March 12, 2012

Baglioni steps up app experience through concierge tips

March 12, 2012

The ‘C’ in BRIC is probably over: Jaeger-LeCoultre CEO

March 9, 2012

Burberry focuses on men’s tailoring for March campaign images

March 9, 2012

Jenn-Air taps Architectural Digest audience for QR placement, mobile video

March 9, 2012

Will marketing to a wider audience dilute Bentley?

March 8, 2012

Rolex, Omega battle it out to win Chinese market share: study

March 8, 2012

How luxury cruiselines can connect to youngsters via mobile marketing

March 8, 2012

Facebook Timeline positions Burberry, Louis Vuitton as storytellers

March 7, 2012

Savile Row’s Gieves & Hawkes hops the pond to expand customer reach

March 7, 2012

Bloomingdale’s builds CRM through mobile calls to action

March 7, 2012

David Yurman details timepieces in Look Closer campaign

March 6, 2012

Cole Haan tackles multichannel marketing through Subway Stories campaign

March 6, 2012

BMW hits mobile video stride through Hulu Plus advertising

March 6, 2012

Cartier parades brand history through film TV debut

March 5, 2012

Did Neiman Marcus miss the mark with its mobile banner ads?

March 5, 2012

Trump chooses digital for Warm Your Heart promotion

March 5, 2012

Barneys cuts back mailers to expedite online transactions

March 2, 2012

Neiman Marcus aims for ultimate in-store experience through mobile

March 2, 2012