Software and technology

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Top 10 luxury marketing ideas in 2011

January 3, 2012

Chanel attracts ski bunnies with iPads in French Alps boutique

December 29, 2011

Barneys shifts in-store strategy with mobile connectivity

December 23, 2011

Tourneau reexamines entire digital strategy for increased customer experience

December 16, 2011

Bergdorf targets affluent trailblazers with Google+ addition

December 12, 2011

Tag Heuer cuts Web site response time by 4.3 seconds in Q3: study

November 10, 2011

How to market to Russia’s rich

November 2, 2011

Moschino introduces commerce with second mobile site

November 1, 2011

Hublot uses smartcard technology for authenticity assurance

October 26, 2011

Norma Kamali gains 21,000 Facebook fans with 3D campaign

October 25, 2011

Flash-sales site MarkaVIP positioning itself as “Gilt Groupe” of the Middle East

October 24, 2011

Neiman Marcus shrugs off economic overhang with extravagant 2011 Christmas Book

October 19, 2011

Zegna tackles online shopping hurdle with virtual fitting room

October 13, 2011

Location-based SMS key to driving affluent holiday shoppers in-store

October 13, 2011

Jil Sander takes mobile a step further with branded smartphone

October 10, 2011

Mobile is key for reaching affluent family market: Ipsos Mendelsohn

September 29, 2011

Bergdorf tries on shoppable video to entice younger 5F audience

September 23, 2011

Macy’s, Bloomingdale’s test mobile devices in-store to increase sales

September 19, 2011

Net-A-Porter taps augmented reality, print for Fall marketing campaign

September 16, 2011

Apps not going to be large source of revenue during holidays: Ogilvy exec

September 9, 2011

Bloomingdale’s connects with NBC in augmented reality, in-store campaign

September 8, 2011