Multichannel
April 28, 2011
By Rachel Lamb
Mercedes-Benz is backing its entire year’s marketing strategy around the release of five new vehicles, which is one of the biggest years for product launches that the brand has ever had.
{"ct":"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","iv":"f94b04e5c2273b3e623fe7d3b286fbb9","s":"6af7198b7f83f266"}
Share your thoughts. Click here