Multichannel
March 28, 2013
By Erin Shea
Chanel's new beauty line can help the French fashion house gain aspirational buyers while retaining its loyal customers.
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DKxpFnoxqFbwWgLaPZ5gR\/HFl+2CEcBWe3n+YATQt4hh8i3DX7g5\/LzS9KfR9X3AE\/CAxqeOQJC\/FXu9\/8nBpLCB8u4vVADhtrzIcQyFBVHbErONA3bM47WE+70IavbEyyUMUSKDR5CplISjfzweBBCdCPrlpKibC20dGJFkqaJcjhJm5pw5bMopm0SlfgE7xZlSHtZOUHsq9By7xWpDqSzOksp33NCPGqxtPAZYWmliUsGlPnE5YvznknjYGlFolP5IV5txq1wzBZ0OyS5wOC5Nwh1fRW9OLGOLoTdosJaA1CCMl+jMc3tTEs2ek2dQWp+BtUSOmbQhgtOyK82gZhV2OXnJjgkZ4QyBiTm810zAxUIo0j7XXawT9k6bxwRauGErPHuSK8ttSZoo2fDt50udZ7h6aFgNiR1banfW5VpYhzictdfFdc+8JNhXQTtkITz7ArbYRRUgOGVIaQSa1JVAMdEFX3TxSnqbJlAGTYyia+3TU9TsePzXxnF+yV0gCKxwbY2asT61dZ4NRW8TXkJ9ZCNd+HIBQ+LNnn+Icg2bPD0S2kKdyaOqv4I+h6\/01khRUyF0RrP1jlUjHGQpqts8ALWyYgSaY1\/aIbEcSiSDdO+8nGZC35mBJMukcw1VLIqi\/TU1lJ6iPCP5zVK8D1gnZbNaJEdXhjT3qoCRWGXmbMTQLyiRGdaLGfbG4Jy\/GfIxXN8QdFeaLay+dLJlttzWpFxgucWWG95Ioum2N\/xYuqpB1PT752ws1eSH9Aw9OSwHF3taFyDEhRoHTWXndMPYNxb17Zb0qhiPq16MJRAQhA4Ta9tRJ7ik\/5SFRn6+EotXfHGARkqyo3JXM0v1eKQ0Q9oiXISQbWF37WotrmoXYRAoRvRXvr6iu16or8udD1Cbkk6X4oMGz7K5+H++HYudvj7Cjq9eITlAWBvmN1uugOHA9jIl2xxRMoqa+P0g9nvy9Cg6AkKMASYebRWLq73cNVDyi9B4ol3i8\/EcqgElxUVfnkR+t\/Xlcfgd1wlhaF\/wP00u0lX+a0Lv15XGaszGL6YKkzkWBC9xswtlmK1yBjFhWH8232faTiETSH3f9ccHuwwl7K7AELaFxPRpOQ9FG68mBkovtX0EnCrcidd4opvelRWbm36hLU4b3wE1ZflHaVIAC1aZrE4gdtoLdmCYxmtdM7uQ1ob\/+zVeW6N9PmjGo4LTLh1aWrKAi+ZPohgqrXnGCz8Mfx0J8DB\/tDkOiet7rog5aNvMoiRB1067iJEiGpOrwtAPuW92Byth2cIF5SdVY8OZ5LEd7tS9jfmolnrx5nXVZuX1sv2hxA9TPwahJFzxpfeJ4rITr9ohkDIkvDnKMiCLLTB+gvQhuCKQVjIPC3D6C1Zk2VCJ+lWfENhHJ5N6TKDRxH1t6GmXcg+BOkv4IDgSpfi+t8eTfBm5nIuGgwz6rufCvh4N2VT4UktkuqGtii8n8PNcLgeV8hrObIg\/BDJxmBJufxq\/uIxtDUVAV1FA0QcAJjobKMmRGLLydtnmS26berRaTIAgQ1koJV94Odw787WdKNFt7p\/jakwPjjJln8YJNg7ZXrcsR\/pwEQ6lrxjMtQjyEafCtrjAe7RviEcYUkttHUMvACviRSFzevMiBs74cP+cdWXshfkLRQo8UQyPYFHB+HcCJI7rhhRzf3IjNJRQKCBtHVOuryvEt9m8ecZW7cf3Zn+SozixUAjxRNYs6T6uO1S3QdLhvPT\/LEm5Qe5fPotYzCxlFlYu528rjrfa0fXV\/PnzNvKbG0+RdM+q+tp7mSDinQyBziEVdmjWU\/aVF3BMuTZdSD6Hknfus3JDzgUtqLdPwivtmyKOCcN7iINvnDYkeRlRCdsy6dcwhrepqjOkQoFl2dqny6kzxV9PtnvJl1uzlH7si70YoxX8Pon7ykADoOmm86Z5xhw33OWoC1iyW\/+66mvvyvbTw97SxTxzQS\/nXN2X0zCdO\/91fRfBZE3RZH55GqZ+37okTQbJnMqAeeimS4GNlPpT2GvZBHKy2rLgtdXouit8YyTrlXxUx9QeL5GTqitT6MHIOteZ8ebrpqQvdIGRliUXES5vIbFaQLXnDnC+kgMNE0qq243F++IcswQCkcuoRVvP5tyNwrtc1q+9NDDhG67YPG9G5MqgNiW3IXXdfWS9979XL58SGv0RG0i5EdvbbYNxCy\/Bsu0\/UddHWjVM7Ftfj5CX3dsuyN8ddu2yzMQdYHFSfZ7\/6uEL13LwOGMWmJpn1rng1EaAqTgPqVVMenXQKklH5PZymmDLO1jgP\/v+UAhLRzBSmn4mvJ+QAiR4jMn5r0HyFB3+mb6LXyiXo91ANLMIMYC7NYK13Ri2Pd4zRn\/mAOHeMQp0bPpUfEYIdkYQ8MtcVxV4Ez20l1OIL2cT+H0nVhmoXrKFEG8x75ep3v7246XTcx1T81L+eMWC3ngThJ4QFON5t13zndmIsoJXvg9APRuNZHzYFM5yD3ejSzpwTx0Oc99Z9HD7O9Rv1Euz7Fa8VFnAl1gyslK9NljJYbHozACv8wtAhI+jW4TlETGLV9wGXnOkFC0EKtipP7u\/+2o210T5IEhFJxukHf4wnXHCAeaAxt6WaEFrPxi32PadWhbxtroybvvjACHPQSLSBxQXeeeu5SsQfH\/EiG54ndlS8gPfQNySHkvDIDveHmYZQ7P6yVicB\/kAdJFJ\/CAWRL0hnqlgb1utIQD73KyaYffgorNyhDUBXRJ1+xt78h1hkd8kYndi1PrcW1ksPnHw+HcJ3mm8BsqyxrMiJpUNOhxsOaUvNW384ZkEw5is2NlseD1ex3b4ukmUtsdLwGCbgg93G94YD7rWstt6GaqcL41tIPeOjTOqfI6\/P7pf9X2B3zNXtqizjyV21SVZF77M7ZeKkrS5I+d6Yn9kVfCD5xjSrnbKIrGEztGbmhe0lRbFKyQbOlvBvJgVdMky3BMokIW1ZcnqYx34gDTG7X\/VOBBdj1EZtFtzOKxpdxTmKCSybB267d0G7fEcvWT82Csgu8GJdlc76rFCHuucgqwebN+ZUA60YP6Sec9\/hAbqeNJ\/KibvgMmAFVIf9NxLYj+5V4+Mq3F7ZkQN3\/UFlWONMhLsZxDxUdw+ZovYXDCO0BNR5PwLCBXoSQxTjELeFl6sLYRe1xvS7Ef5iuFt9bbsOhYxYJ+oi5YvZZkkDlN+MOaB5mq+0f1gtFNT1nk61A93zI9GKfSnwzbxLpAT2Pt6zBuMLiCS5biEbevIdT9jTnI6BhETaKaEXoYWGaWXuQTl41s7T7pwQC1YU1y4cPYH74JaUu6EPrv1HisKAY69zmhuG6olMhcmjcjVIIW4kMttVvJDCFaCnVTxSp6bR6LWRRBluslzvegeCoBEZ872KOkUrpSSR\/K7rMM\/aU1FMR8xA97iqEapmip1UZ3NFbYp6FWEe9SH0jj54b3ri8scJiAu5KN\/NwnIBuPj4v9R9QEcWkBEXNzLJd0RfhDNip4xQ3K3htq\/cZohv3jGzDVbpAm0diMl83YgqxRSJt9COp\/T2GgpGzfzS0irL166QnHU95t4wvFZIKUJcv4elzMUAJFrkiaX2AX4MkU2m9KRvV0yESo3gAwJtlq+c8Sa9vYfevam0PZljfBexJM58tbr02GLAZpioJj618Yo\/SD5K5fK3ke32k4ugElXVVX12Jkllrz9yBsa7l420jEbDQ873AKnrgU2RUP0dNysvNg17Irc\/nug3G36YoEiWXe6ulGeGm+BY\/zDCyRZHht\/W+Qav1h4N3hXb7yGlb1SlsNjQ\/a6FQNmY5o2KkcX\/BZmdsF1e+pgJA7UQzCWN1I\/vLEiXsZMvhyB0nlwkq26MbFMmrPr7UlApb7ODuPZALkHOhwKZNJwX6KcHtbpNEhXAv3ixBMi6QpVCcOUR3K+JOcg","iv":"403f726982eb0dea5c78a73d7b06ad57","s":"c314457519e69841"}
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