Food and beverage
June 9, 2022
Luxury has long leveraged food brands to create multi-sensory experiences and appear more relatable. Image credit: Zegl x HeyTea
{"ct":"V0z4q5EaDdgR5hV7wQsOiYCf4E+FAH9RoGJ4HrSOGw5YVM4WybNhwOwDs3oNJF42ZGN32Er+3Ii9Cn8FJRSsvDLJPblDOo6MzcNhfSSOIO1Xb9CmcRDdfaQjN+3t1A8Aa8JUf94VeOlb1N+fwV41PqdQYg+ssp\/wYzqHoTaiEsLhH1HekGiGFN45ZzUfxzqyTKYJrSKfdjlXBzpx7Vm2NW80M7eRH0droi7x\/GqXvXb29padzzh0UHGNaQkMJqo3\/1XgJTxe6Oe9YU92CaAHqnLrCZEF\/3xnhqa0IakZo04Vs3B3mhmfLsg6Mxz1FwIeGdhTJPR+vR2x85PW3gTDW9LgmcL8ioC0dsvJmyoAQ4GmGc5\/VGGP\/Vck4PyccGJryMEwmZhO2+FxKKkqPCjaXmx4DhsU591dXuiIofU1+3c06ytTJP5D0ouqFPZwRfd7edADE0hmS+pB\/jMSIBD9YPegTY68CCVgW0l0X13nDmjYSgVM9rYcPLteGnIniyLr+JnSeXLr5SHHeInmKboQS5z3KofVydVJyrj61+w49trHDA2k4rF1Q0lihBQGu2YUfsWRJHJICvSbmf+arESxxW2\/4W+I1udOQdDMxobBdJcSzDMVmEpG+DzHmbKPi4IRVHDkgtPjfFog0Ha2\/f5jnwNKtIrijST3vICnSKlrwp3jintLOr7Etv5VVPc8Sk+VSVaifdM2WNXIE0u8EbfnVAQU3osGTA9Rbw4DRjOg3SrjKUWLYhwk4YwdrWlXboHoJ9i4n+LNRRmTAKvWSVGUc3FfWySBEDNcZK2\/P5m8r5vP8KNIeSfxsH0pwhOT9c2KVXEvKlFNVk7LQEckE6\/Qi8e0Ktwz6VN1cpYLL3jlDEfWZ4pNzyNexvZ1bpyy0xdlnggrzAazhY8+uqZ5pnXJxWUsvXw5+vSvzIEDiUx8qScONMD7lwMTWA9MJiKf+F8V5J3f0yTGekrtpjAwSxIoAEBXQYFW4auwu67hJor15Kg4EQ\/YtQGMLMS7MVvrcHM2y3D3We+oA7RcxWjjaHYjzM4Tk4qkZGAmpKsmOyZ4VMI6ZnoeJ1lJKaSVJ1+VnPH3EHlYF1HQtHKJ0ArFGrTw6f9v2J+ZtbJXVX\/fVUFXgTvR2ansSxFfNl9QdlZpZsSxms\/HOsRH1Us3SSoKrbz7LfV9c8MjcYH18nXw+FBW70djkoBlu8wmLL9RziQmDNln3o7l+YNgQBCSixCqA7+p+Ac2RQjrfd6Rf76K2hjnJ5aQjFBb1QemG97XXdfRsoI6AwvakVeUQJPgUI4zblOyIvFck1qiwuFMw3fr9buTZidzmLifV+utCXrxnJTfZCCPzzdn6ALgyxlDSlU0xM9lOhACn66W5y4LsG10tsDh0Nozpcg8eREH82wvZh2GAGv7tA1y8v0dVUhzCTvPB8b8MpAqhWEynvitECqZNGLlJ6EmbDWtFJ8wKLhKvnfg\/RzCpib0FRyOofmJrH6FL8Xw6DxIucnj6LRp1zNy4+WpN3CkCry04g5sSuNQAs22eOj\/LkaRkhcjFHjqb04+Vh7OV3kJ\/AHkhhVaMAP5jfHSzfnvWObDPClR0plNSZ3o12PjkGIoxr5OE2iM8ZGhxDsI3pP46nqiTkg7C5GKpRv\/+E35ULZG+SJ1N9i9gd2V+h1W4DPqBQdR7NtwIXuJJOcY57fdM66P4odIRLFQ4pF7VJdS3iuWbzqADPTJIutBx2NZxlmotJMjQ749u9VU5cd8ClIUEJ3HbiEVdtv0w\/yzYzsRUJviNN1\/GZ8ZbVnwOphsn7PnjYnPs\/q6PYJKaMRedPSZg9TV+gwzqYyLfD7GMp7UApehEjzpLvojC7QtgwNOQSQk3aUvzIJq+8Jm2K4sDQVJ934ONyO+WGxGHly3489qzuS3ZWLPZrrKT7UvfYklfV7X3DsOYrtJbKzcdUsFzcBDk8Dj86fI\/x+pTudvsMIg+BBKZEpTYAtiFQjVE1G\/bpm+LNBKbDL6yo3zLJjOrXe1OB7e7qrAxs7fUVR0AJqCTGSKMDphYIV9ooDq6bpF\/SE4tUpVpyu1hBtFZp8KmJT+Dpe0mDehg4YpnnJVpbo9hf92jxXJSiVm\/tkmUvvzcz7ax8N4tFvjMup3mSQEaVnWh8VLR3h\/t\/HbgAOQpY7AyK+\/scIu3kfFz1qCi93VinViceFtriYw6yF+OuEyAdxpEFczGcaBVL2FWqWB2B8Mmb7lWIUtliwa+AMaxqoxMLTjzvdwMOq4W7zMo9+zoKcLDAm7DURh9MvLdyWj7HuJ20WeQ5cbLTWiJSVz8Pog2O8gjl5irxrNHYxuWkx9AMQQxUVvDPcYYHTdGilfYsN6zZH2AppOuhs7C6XP3aQMkMFpgGb2DsGwRhdr1GgyhcLMwzhz2iS2RuQDPNnxex6Y28m5OumwmZMC+M9+KA3x0jycfLBZ\/eMHM85Le9ql5AKnC417sWsOIE8VNlnO6iaZuaqw947pctAL91hDtq+5wNesNREm2bsEtEQVWqcjYLb7lsWrllOTvFOwLC3+9KMuRYCjEhxwTxtImdcbrvRhTm6PEfii8VCftsR3uErOoBaLzaCjSOyzpzwj6uRkPStoUotunbgIHmF+HRyQ8gs\/T5VsxZgPBjCKTMbNaLQ1YaPmWsjRVW6NdllaFn+IiJLZ09LU0SdKCULjHx4tUBD+w3JfqQmN1vBSmORMnubNz+5n7D7skHqTPSUwsOk4JJTFTC7rjmQEPPF0SiMKIsvKvqbNl7DE5rZMxk4imBLV9MTdmp1wmel0Wro8GOG2ut3X1On6WYqK1IsDmuYgcz4j87t2Zt7gxiUg4ZiHD3trUeIcHIEpua32O0sYuhzGYe6ULM3k2n8AiQyvN7vKUGmPvn7\/EzvM+IRtpvfueOvpmxgPqzabr+mLQilr6Bah7Ui16fcRpt6E1hE\/GLGdLAk7QFVXTJ+oCTId\/0gpspZkY+WDUIFP9O+upSkV\/oU2WB6MzxQTXWT32nhREH2XGNhX6cvTcJTsHb+02g4+V4aOXY9CEZRLN0LzoeEuIDLGXv4WdRLxknqf0KN8r5JlsGTizHhtYWWdaRamJObR97sx8zVl5TRg8+xFcSnBr3iSZqOouLPr3ewNdxQ8PYjNseen\/NUa6vaPxS5MK0h5EEcx+JQSd\/E+\/7oVPV5DFo02Rmfyz3EuX0dsTQyFLZr2c6iRxW0cHuqgGJtDBW5VWwl8EjnY0mSH4ghwS7TA2qm+sZDJWWvD97p2fnJ7Fq5oUwn0AlBCcJuPCEI9gEzJDpMnIkKWNT3wgW4b+715kYiTm9YngYONi1OLAz4OzMKxK9\/DWYAR0E1lEnVHOhmTpGf2\/ebOqN6fpmEiFHYD5YW5lDWexv96hdAAyQZ2eTWnROjuSdyqC0kZLjkquoWHXR7riV7u32L\/CSpzEJLPcWMjRNZqPo\/3ypglBRyFv0UcPr3VZNRb\/BBZHxez1Lrrs\/QxJe3cVL6Nt0bAWUX66lxp2pZZ2qd7ZcH22h2g1AUs\/gWoqgjT4bLnA63YBvFuKaNLJaQHwYd1IC0Fu5gkPFBkBpxhU4hkQT49WEYwcuqgt4ZvSSgWI9TBUQAJPaOK+hEjbou1muqrMOk3na95iJKSBFmxOp8VB1c\/mFhpyQKSaQaaPLx\/MjToAoC7UOURlJnLOT9QqDX7InwGws41VM0X0uBr8QakbBAi8TXYVsH\/euydlZf1eamayCgqy8vDw6+6xLvbxB\/QorCur3WDFL1R8jCzKhiFgneGGDUyoj0rtyodZQylx9lX6\/zUmRglHyNlty7tMhL8Sl2300fU+B+CK1vgLCoyu9JV\/1DrXfxphiMePHSWQhrXI5IcKF89Ae+xIQGXfNvVjJfEvsMyHn0ZXwY7GS4ivOI+497g7es\/s2f4ZXZCL\/4db7VxWQXgUCSheCvPSeFlV\/JjK7NaJFsjnxPr0KvY3bxl4rkcW8LLBVw7k0FQxanyO9X0Vh6ilqQtc+57Z6XWrla2L7EhWIyXDa+8qPvghD3c8ceIyKJwYExei88QZUNexUtRq7U9hLqBuYknAYASjHzejp4exVg1ZSphoXsMMGqF+0LVCu1sHyjdRbiDhzowbXt1dDlROUzWlapPuyxGLu\/He51\/m02IHYH+T9EdiIPZhF77n7BfSZvAjgzPB8RPafCSFhdlRKUlmTNipFsmlVVQW2ywJPMxyVrnLju2xgePEpa8ndyxE513b2VdNHF7k5KcAOO1sCsF2vrZ\/PStcAmKHvX\/Lx5\/lZx+EEEOl6cpXO+fOCgmoXiwnOKrlzrGgA2mbazt+bgdzIfGTVjQne5zhnvBNS+5VspteLI\/bPe4BVl9k63Z2srCRa9wbWfSw7jPv9UBHfyGw\/rx+KgDNOsFF2j80kf45AOtl4a\/Vawqk7w+hNRH4qswcKY+Ow2STdeXvKpY1oq34kM8X2BDnyqkh8tENUr7tKuIeI1APM7YGsKdQFrFHAOc6Eke4SqdLgbhw0ivK1nRG+Lp88F6CdQtGlPz4qCLhdUcV8wHB0BbCHy1MZZLmLEozojnMHZYYWSuoxhkiEpiQPZvCt305eyFc9qbAVOVLWEc7+g8o5UNMl1ctl5HK5yyYdnYXMgo1Z8523ZzlSMUgWnrln0eAg\/v6QSS\/ibzHewisyaHH7fXB1oFnT+bfsUdU3G8PEQC3bn4Vt56sTym3EG4e3OVlMIYh6IdfoKUv9ueaK3lCinp6cRagDtgz6u\/VJexRQnOh2zRH9eHxFbGyyf3UUbMXNKkpMXB5DzIGe9D\/Qp7fTmeXQu3Yude6rsckYdIwPLCwqfsGWXuXUcTvRI0nQp0tZB9L8tt\/VYxk1YOk0pqPHNLKHJUmTu+ZUbGSsBRu41pShbvShy79knH3MC2zDxGBxIQTM8RaJkZya3C+ym6AOMl0JzvrOQRxAqU6NnNAiPVw+5w4m00NkuvFyRJLCDwZro\/mK0ZPLn6gY69icDDQP6dM4tq3P7g18AI3bMRYgOTqbrewBvWGR3lqx5ZtNSsVH8O+hUD0nYlPD63jttYYwpJeVlutMA7qq+iSa6QXFDqNLQnezPsRp2GHgNBNv5xYWmciqCB7RaANs\/\/O5jU3ynHDkXJiC2DxV\/VJZSZlAN0x2hIeS4wC93G7h3jDIwUk\/mBy0BM6Im4Y7fip\/tc9e8aLfk6kvQdc++gsECL5QwJ7m8\/J0XFZQQfbL3jywT53hFFO140PzMqxm9vLPbJpXQONSN0A\/iPP9P2mprQ8WWr6IAECpV1YZOdrOvx9oGvtGAxvaI2ataZfV\/Sybji22QmkoiQ0DaZqR1\/sCYyg4fMtr9lsVzPwrqn9HgPMlqvCuXBZ6Xa7O+mPsYzJhg1QRZszjwi+Mz0h8RIfNOgXlFzk\/UTXunbdgw0yxRsApbNyhuq7KSqbHWPJ3c3x7KbQdcRKxTHPvdATQzOiLno0bMtrvtPIDaOIQKil7+\/E5c6xOlPSmcM3iaUpL4fTVfdZwLfnLtKADYJNl2dIyVmcUFFMl5PsSd51yzRjx5PBJuIgqrCr5F5O7DgqdIvmNWfzg7moDdEkcpr3JfqrZ0rHFc6sk8SvZ6uC37g7RFRgV7IgxgPaXimGyn6i9sVFP0nBAK1LBoq9i1ZmK1ghwcgpSca86anFgtXX8HjpbrtlIMjtFzEbmRLQ0uDhoMTypvg54wQ1vXwr66UE\/bz9Lb+lImtjikjiScT7hCl+qR9cj76JBKA6HvhjRlWOIDwYaEz23kK7qOtC0WTrgZgB3\/bHzOMAgQfQL\/GPlqJ2SciXUyqdf88\/Kw6G18qmyc1uJu7NNuefrd2axidRSMetBDcyl0HlLzKGV1DcikWxu3PhsO5IXObiErtJ4bR8CUi5fGthC23Jr5vKEWhSmsC09UtI9bpRGeLGIjyNHXJsbVeBiPKH6I80KuXC\/2hG6I+JRDb8MUt1qg\/gUaf7mRPBLpIkd8tNpMUqDMKcbJB9gA2Du57gg0UDOQCSlfTxq3JAvwZ1dB0vYGLz2\/h2CmBZUWN8BX1i6X5eHqdelnckTdHfxT0JLU3Gt2RK79c7cvYlIBMhbZFnx\/se8sXVPx5ExeXCz6XKxxk+f5uOwQHpnhMRi40BTeo9H5ANS5Ln6y+16dfxEK5RgoAdXdKEDPm29AqDiR0vS\/sn9pcuf0IX4TuKr7dDPXCcs3UaBkv13qVAxDQ214Iml56O7NA2kV9wwuLzXNXq60bswOrWcOEcBJM5jAkSc2kYXBMBGgzBwBH+HwM03yWpdeBzewQeEDT6QWAunyd01QnOKur9GvBvkM3UXlu2mNZkhUtbwxiHcyFPCedzH\/BKpQNWeKPZWD1fwqUl0VmSKXkg2NR2mD9NStTEaKIDyGsT+Fqvf3XAYWra1nOw\/dmNnYTXKmHPWNh1yGh1KZjDXsUjem89YQvmuLpCYhExQMNbloXYRaDTH6HxFxGZm0vkCc7yvBM0OLGI7p0zTa1u5ckkYM5\/OitQV8gRZo3IEZlasL9h\/ONkkAUGS6AD\/Whhehz9SJGcWbxT3v5dOAp9MXBJA3t4FeiZ5bS2iqK5OmT8kTi0DDXUbDpuNven8HCkZLB25YI7O7tTmFBJlBZV+06GcbcgFDrVHE7YI\/FuT3lOVdqrZl9PZgqRe3KxHSn\/BsHq03xb8H2rVylJkOYV5mY0SJGeyei5YUcST+Tv+YYpF+37lQsWbgDWfRFFjfHO72zcUKwm2POX\/OWRP19i3TZnwgZLHLSZKEpoITxgZLnPIeCCstLvyXmrLtNGuo+LocSsvD6GC+tbZurIqs86pxPhqTb7IZ9YYH4YE1RqPNTGDvIM15+pYgN3PcXQriOAGAOwaqERCNPf3TU5x5jJL3XazauBNaY32vp1V4ktdcprJokCuCSFKoyjTEue8nI5b5GtYpJse6\/7dqg0ALxK4BEdp9tNBkJxiVvkBjpKIHHnnGgAog8ld7lXm25cC\/L1Rtfg51Wnzia0Gsvd2aVaNuf1FR6edKePOkZADUfKzjj7IoBiJXcSbk5Z0SsxudF0jA1Bt2M0sOGtR9RKSnxL00cf4spAdV+DbSDjqpDNtnAi6Ui3cP7TVlAOsLuzEo7ND1hwkCQ8vGTbNYIsJeEdiUIDGCbMMcbLhhrGw7Yb9qNwKJoTe0hBI6F\/wSpIAg5CKMTqDvBL9\/ixvk+DG0MbRgFyWNXgblAn8CUzuvPEN1RlpOV688Jv0mNh9UiNqR4XRyldU5AkKuPOU0YMhfPPJih2d9yYc70JkVMG\/I4qI9vQ5\/PlANNc+soye1D7riiAF9ybzEuj4WjlOc7Gh46b56g9cdaHAxvKNurKuwsuVUDYvmzts1riEi3ZTneqTJBEAxwM8LwiMfNIyiARY62X9DjBeg4vIpbd2nF7KDamQMXPZ6b+QmtyVKizEiZbyffLZKukOxn3CbRcxnpI0shpmxrwtjxsp8ii3VMwFFMF7jTmr\/\/uIBKbKL8\/fr\/PjHZqqA6tYdO6NHq0FBOcYiWroFNMnB2qTN0Ih\/q1dtGSSsDULf2u5trRgFqOpib8bXPfqicNOaN7P1wMjyXWBYlNJBLty+Y2rlaaNxax\/8xlaxQpj+L9Rj6jgBbIj+k8asQ8f2ZTD6T316le7DFoImJlJt02Z8fNM5i5xczZOR9K+i34Eyxhn4E7LAfDqfkp5KhwXLM9xC+IlOjnTsd1Ord9E57zYQA1Tvr9\/aj8uEx9YH\/rHXmr0GA6eXh1Sjq5aDuHDvMA+7nd4YDdDTCToYNRE5a4fbKmVEEiqYlAQWd70RXqDDfMXNmwdsqbjVsovCfYjSDp1Eb7g9Sy1cEdDoU3iLi97izTtiR\/D7yqz9PnQYxzRfJQyvOwlOwD8q8Ia52DYzl3wB36v\/bC4V\/sMi2N9yncGKRV3yavhuIox5SECTO\/zE7IQIPgTP6kJ8EkQoK7vnuXWMZDfMSohs0ufWUxIJMi2OCgecU8A==","iv":"a67973476904a6cff2babc3ffa938c34","s":"ab0a38245fa937ca"}
Share your thoughts. Click here