Today, for April Fools’ Day, luxury brands joined in on the fun of comical pranks and sarcasm associated with the first day of April.
Articles Tagged ‘Apparel and accessories’
Italian fashion and design retailer Yoox has officially announced that it will be purchasing British ecommerce site Net-A-Porter after months of speculation about the Richemont-owned site’s future.
In the first quarter of 2015, marketers used mobile touchpoints to enhance simple interactions such as a catalog browsing as well as to strengthen the physical experience at a branded retrospective.
French luxury conglomerate Kering is doing its part to promote sustainability by partnering with a new technology company to develop innovative strategies for recycling fabric.
Italian fashion label Missoni is looking to brighten consumers’ moods by releasing its fun and quirky spring/summer 2015 campaign video.
For the first time, fashion designer Karl Lagerfeld’s entire storied 60-year career at houses including Chanel, Chloé and Fendi is being explored via a retrospective held at the Art and Exhibition Hall of the Federal Republic of Germany in Bonn.
French luxury conglomerate Kering is exploring women’s contributions to film through a new initiative at the Festival de Cannes.
NEW YORK – A luxury brand’s digital presence should be more about storytelling and branding than driving direct response, according to panelists at the Columbia Business School Retail & Luxury Goods Conference March 27.
Canadian department store chain Holt Renfrew is celebrating African culture and artisans by featuring the continent at its annual H Project in-store shop.
French swimwear brand Eres is appealing to stylish consumers by introducing a new capsule collection in collaboration with brand ambassador Laure Heriard Dubreuil.