French fashion house Balenciaga has already created a reinterpretation of its latest fragrance, B. Balenciaga after its release in October.
Articles Tagged ‘Advertising’
Millennials are well-known for their love of looking at pictures of cats on the Internet, but some luxury brands are beginning to take advantage of this and use the furry friends to market products.
German automaker BMW has announced that its vehicles will be the exclusive worldwide automotive partner in the upcoming installment of the “Mission: Impossible” film franchise.
U. S. fashion brand Marc Jacobs is thinking pink this spring with the release of its spring/summer 2015 campaign video and a fun, new paint job for the Mercer Street store in New York.
Italian fashion label Dolce & Gabbana has incurred the anger of a number of popular celebrities after its founders Domenico Dolce and Stefano Gabbana got into an argument with British singer Sir Elton John about same-sex families.
French fashion house Dior is featuring pop singer Rihanna in the upcoming fourth chapter of its popular Secret Garden campaign.
Beauty marketer Lancôme has enlisted Versus Versace creative director Anthony Vaccarello to create an exclusive beauty collection.
French fashion house Chanel has reinterpreted its 2.55 handbag in cosmetic form to appeal to both established and aspirational consumers.
Popular photography application Instagram is foraying into the world of performance advertising by introducing clickable links and carousel ads that offer deeper content and a story feel.
Sunday, March 8 is International Women’s Day this year, and luxury brands around the world are celebrating with a variety of different promotions and events.