Articles Tagged ‘Advertising’


Instagram advertising shows strong potential for luxury brands: L2

July 2, 2015

Since advertising was first introduced on Instagram in November 2013, the social platform has shown an immense amount of growth and effectiveness that can easily be harvested by brands for their own advantage, according to a report by L2.

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Roger Vivier taps new representative to reach younger consumers

June 30, 2015

French footwear and accessories label Roger Vivier is embracing a classic French aesthetic with its latest brand ambassador for the fall/winter 2015 collection.

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Bottega Veneta highlights artistry for collaborative effort

June 30, 2015

Italian fashion label Bottega Veneta is continuing its collaboration with renowned artists for the fall/winter 2015 campaign with German photographer Juergen Teller.

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Prada sketches new eyewear collection with fashion illustrators

June 29, 2015

Italian fashion house Prada is going back to the drawing board with its latest campaign featuring illustrations for its new Prada Raw eyewear collection.

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Moschino’s Jeremy Scott reveals personal story in documentary

June 25, 2015

Italian fashion label Moschino is giving consumers an inside look at the brand by sharing the intimate history of its creative director Jeremy Scott in a new documentary.

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Condé Nast explores fashionable closets in new video series

June 25, 2015

Condé Nast is introducing a new video series that will give viewers an inside look at global style influencers.

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Givenchy muses on Versace in latest ad effort

June 24, 2015

French fashion house Givenchy has unveiled images of its fall/winter 2015 advertising campaign after announcing its star in April.

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Burberry highlights British heritage in vintage campaign

June 24, 2015

British fashion house Burberry is introducing its fall/winter 2015 collection with a vintage-inspired campaign that recalls the brand’s heritage.

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Miu Miu explores ordinary city life in new campaign

June 19, 2015

Prada-owned fashion label Miu Miu is emphasizing its wearability in a new campaign that focuses on the daily lives of New York residents.

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Balmain maintains brand consistency with latest fragrance release

June 19, 2015

French fashion house Balmain is starting off the summer right with a new short video for its latest men’s fragrance.

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