Fifty-nine percent of branded Instagram posts feature individuals, while 38 percent only include product, according to an infographic by Curalate.
Articles Tagged ‘Marketing’
With the use of beacons by retailers and brands to engage mobile shoppers reaching unprecedented levels this holiday season, a new report from inMarket forecasts that proximity marketing will impact $7.5 billion in spending by millennials during this period.
U.S. fashion label Michael Kors is getting in the holiday spirit with a “wrap party” starring model Nina Agdal.
British apparel and accessories house Burberry is allowing consumers to jump into its holiday campaign through an in-store initiative at the brand’s London flagship.
Danish porcelain maker Royal Copenhagen is setting tables for the holiday with help from comedic friends.
French jeweler Cartier is causing consumers to “fall under the spell” of diamonds in a new film.
The total aggregate spend for gifts this holiday season is expected to reach $75.3 billion, a 5.5 percent increase from the year-ago, according to a new survey by Time Inc. and YouGov.
Cognac-maker Louis XIII has produced a campaign film that is #NotComingSoon.
Media company Modern Luxury is expanding its regional coverage in the United States with a title dedicated to the lifestyle of Silicon Valley, CA’s affluent residents.
The shift to mobile picks up speed in 2016 as consumers look for contextual, integrated experiences, setting the stage for deeper assimilation by businesses and major acquisitions, according to new predictions from Forrester Research.