Nearly 50 percent of media consumption in the United States is digital, compared to 32 percent in 2009, according to a new report by L2.
Articles Tagged ‘Marketing’
Please join us for the third annual Luxury Retail Summit: Holiday Focus 2015 conference Wednesday, Sept. 16, 2015 in New York.
Apple and Louis Vuitton were among the advertisers transporting readers of WSJ. magazine’s July/August issue “outward bound” as they enjoy the summer months.
Marketers must expand their mobile engagement strategies beyond their own applications to drive return visits and realize the benefits of an effective app strategy, according to a new Forrester Research report.
Luxury Daily’s live news from June 29 – Bloomingdale’s expands US presence with Hawaiian location; Bentley, Breitling collaborate to create jet team-inspired car series; Peninsula Beverly Hills expands offerings with craft beer partnership; Roger Vivier taps new representative to reach younger consumers.
Today in luxury marketing – Baker & McKenzie pens legal guide for luxury and fashion companies; Amazon fashion, playing the long game; Olivier Rousteing puts Balmain men’s wear on the runway; Could this make shopping fun again?
SANDOW’s Luxe Interiors + Design is celebrating the summer with a 100-page standalone edition dedicated to the Hamptons, NY.
French footwear and accessories label Roger Vivier is embracing a classic French aesthetic with its latest brand ambassador for the fall/winter 2015 collection.
The Peninsula Hotels is catering to “crafty” consumers with a brewery partnership at its Beverly Hills, CA location.
British automaker Bentley Motors is continuing its collaboration with Switzerland’s Breitling through the launch of a new series of cars inspired by the watchmaker’s Jet Team.