Articles Tagged ‘Internet’


Brands begin to register .luxury domain names

April 16, 2014

The generic top-level domain name .luxury is now available for sale to the general public, giving brands the opportunity to further define their status online.

Share on FacebookShare on LinkedInShare on Twitter

Longchamp celebrates handbag anniversary with expanded customization

April 15, 2014

French handbag label Longchamp is commemorating the twentieth anniversary of its iconic Le Pliage handbag by opening up its bag customization options.

Share on FacebookShare on LinkedInShare on Twitter

Stuart Weitzman positions itself as Coachella staple to reach younger audience

April 14, 2014

U.S. footwear label Stuart Weitzman is targeting music festival attendees with digital content informing consumers that the brand carries the ideal footwear for Coachella.

Share on FacebookShare on LinkedInShare on Twitter

Brioni favors Instagram to Facebook for social media expansion

April 11, 2014

Italian menswear label Brioni has expanded its social media presence beyond a solitary Twitter profile with a new Instagram account.

Share on FacebookShare on LinkedInShare on Twitter

Ritz-Carlton adopts Tumblr to tell Reserve tales

April 11, 2014

The Ritz-Carlton is providing guests with a deeper meditation on its Reserve properties with a dedicated Tumblr that revolves around long-form storytelling.

Share on FacebookShare on LinkedInShare on Twitter

Jimmy Choo brings glamour to everyday with new collection

April 11, 2014

Footwear label Jimmy Choo is bringing playfulness and comfort to the forefront with a new collection dedicated to footwear for everyday life.

Share on FacebookShare on LinkedInShare on Twitter

Chanel serializes beauty tutorial video to uphold interest

April 11, 2014

French atelier Chanel is trying to define perfection with promotions for its new Perfection Lumière Velvet foundation that promises a velvety complexion.

Share on FacebookShare on LinkedInShare on Twitter

Dior uses multifaceted digital campaign to launch new lip product

April 9, 2014

French fashion house Dior is spreading the message that its new Dior Addict Fluid Stick is not a lipstick with a multi-platform campaign.

Share on FacebookShare on LinkedInShare on Twitter

Harrods hosts first Digital Fashion Summit to recruit blogger opinion

April 8, 2014

British department store Harrods brought together eight fashion taste makers for a photo shoot in London as part of its first Digital Fashion Summit.

Share on FacebookShare on LinkedInShare on Twitter

Gucci places sunglass collection amid laid-back Hollywood atmosphere

April 8, 2014

Italian fashion label Gucci went West for its latest social video to capture its Techno Color sunglasses in the midst of West Hollywood.

Share on FacebookShare on LinkedInShare on Twitter