French fashion house Chanel is continuing to promote its upcoming movie with both a new teaser video and a trailer to build up anticipation for the full release Dec. 10.
Articles Tagged ‘Internet’
Canadian-based leather goods brand Treccani Milano has placed itself on curated ecommerce site AHAlife.com aiming to expand its consumer base globally for the holiday season.
New York retailer Bergdorf Goodman chose a social approach to releasing its children’s holiday gift guide that asks its Facebook fans to share the worst gifts they received in their youth.
Italian fashion house Dolce & Gabbana released a video tutorial of makeup artist Pat McGrath using the brand’s PassionEyes duo mascara to bring its print campaign for the cosmetic to life.
Italian atelier Prada released a video partner to its Resort 2014 print campaign that focuses on accessories to target consumers shopping during the holiday season.
Italian automaker Maserati is beginning its 2014 centennial celebrations with a microsite that acquaints fans with the brand’s history.
French fashion house Chloé sought the attention of holiday-driven consumers with an email blast sent on Black Friday promoting its latest fragrance, Chloé de Roses.
Four Seasons Resort Maui at Wailea, HI, is elevating its customer service capabilities with a 24/7 on-site reservation system that provides guests with moment-to-moment answers to the questions that inevitably pop up during any booking experience.
Italy’s Giorgio Armani is using its digital real-time journal Armani Live to promote the new Emporio Armani Meccanico watch collection to pique the interest of brand enthusiasts as the holidays approach.
Luxury hotel brands are tapping top travel and lifestyle bloggers with increasing regularity to kickstart social campaigns, illuminate what can be found at certain properties and to build connections with highly concentrated audiences.