U.S. jeweler David Yurman is playing up the saccharine qualities of its limited-edition Bubblegum Pinky Rings with help from a bevy of social influencers.
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Beauty marketer Lancôme is further rewarding its loyalty members by enabling them to cash in their points for gifts and experiences from a handful of partners.
Department store chain Barneys is expressing its love of handbags in a fashion influencer-backed stop-motion video campaign.
French footwear label Christian Louboutin has expanded its recently launched beauty collection to include high heel-inspired lipsticks.
Swiss jeweler Chopard is revealing its Imperiale collection after extensive teasing on social media.
Italian fashion label Salvatore Ferragamo is placing its timepieces at the center of the action in a social video.
French leather goods brand Hermès is walking the walk of elegance in a social video exploring its founder’s collection of walking sticks and canes.
Automaker Mercedes-Benz USA is spurring its followers to ham it up for the camera with a competition surrounding the U.S. Open.
Italian fashion label Valentino is taking consumers to outer space to immerse them in its new collection featuring star, constellation and planetary prints.
German automaker Merecedes-Benz is turning its V-Class Marco Polo into a countryside-rambling mobile kitchen for the brand’s new “Meals on Wheels” video series.