French footwear label Christian Louboutin is drawing attention to its newly launched beauty line with digital communications that match a bottle of nail polish with one of its stilettos.
Articles Tagged ‘Internet’
Swedish camera brand Hasselblad Bron is honoring the 45th anniversary of Apollo 11’s moon mission by completing a user’s manual for astronauts to photograph their space expeditions.
Italian apparel and accessories brand Bottega Veneta is making its iconic Knot bag more of a personal statement with an upcoming capsule collection on its Web site.
France’s Chanel is positioning high-jewelry as an approachable addition to every jewelry box by showing its pieces at different times of day.
Cashmere label Pringle of Scotland brought back its “Pringle Bulletin,” a newsletter distributed to employees in the 1950s and 1960s, as a digital update for its email subscribers.
Estée Lauder Cos.’ Crème de la Mer is exploring the beauty of the world’s oceans with an interactive map function to generate conversation about conservation efforts.
Italian fashion label Giorgio Armani is extending the longevity of its campaign for the men’s fragrance Armani Code with a soundtrack download.
Hotel brands are increasingly squeezed by the metasearch dominance of online travel agencies and Google, according to a new report by L2.
Italy’s Dolce & Gabbana is channeling Hollywood icon Marilyn Monroe for its new beauty effort featuring actress Scarlett Johansson.
U.S. department store Neiman Marcus has added Visa Checkout as a payment method for its ecommerce site to make shopping online easier for its consumers.