Articles Tagged ‘Media/publishing’


Publisher performance on Instagram skyrockets 133pc

August 24, 2015

While publishers are increasing their presence on Instagram, many continue to hold off, missing out on a huge opportunity to drive connections with consumers, as publishers on the platform increased their engagement rate by 133 percent, according to a report from Sharablee.

Share on FacebookShare on LinkedInShare on Twitter

Robb Report circumnavigates the globe to bring print content to life

August 21, 2015

Luxury lifestyle publication Robb Report is taking its wealth of knowledge to the skies with a travel experience in partnership with private jet tour company TCS World Travel.

Share on FacebookShare on LinkedInShare on Twitter

WSJ. magazine’s September edition heightens coverage via scannable ads

August 18, 2015

Bally and Lanvin were among the women’s fashion labels to take part in WSJ. magazine’s September “Women’s Fashion” issue, the publication’s largest book to date.

Share on FacebookShare on LinkedInShare on Twitter

Karl Lagerfeld cast as fashion-forward Waldo in parody tome

August 17, 2015

Karl Lagerfeld, creative director of both Chanel and Fendi, is the star of a new picture book for adults that plays off the classic “Where’s Waldo?” series.

Share on FacebookShare on LinkedInShare on Twitter

Scannable print ads make resurgence as mobile users eschew QR codes

August 17, 2015

With major brands including Target tapping scannable print ads to target on-the-go mobile users, marketers can expect a continued decline of QR codes as consumers demand streamlined, no-download-necessary engagement methods.

Share on FacebookShare on LinkedInShare on Twitter

Vogue Video’s Beauty School brings tutorials back to basics

August 14, 2015

Condé Nast Britain is expanding the coverage found on Vogue Video to include beauty content to further the video hub’s positioning as a one-stop resource for consumers.

Share on FacebookShare on LinkedInShare on Twitter

Brands jockey for best dressed moniker in September’s Vanity Fair

August 13, 2015

Luxury brands such as Giorgio Armani and Gucci strove to be seen within the 75th anniversary edition of Vanity Fair’s “International Best Dressed List.”

Share on FacebookShare on LinkedInShare on Twitter

JetSmarter’s $20M investment to ease private aviation bookings using mobile

August 10, 2015

Mobile application JetSmarter is helping affluent consumers hail a private jet in a matter of a few taps to simplify the booking process.

Share on FacebookShare on LinkedInShare on Twitter

Robb Report features A-list brands alongside adventure in August edition

August 10, 2015

Brands such as Breguet and Ulysse Nardin brought their A-game to act as accoutrements to the “A-list Adventures” profiled in the August edition of Robb Report.

Share on FacebookShare on LinkedInShare on Twitter

Cartier explores Panthère savoir-faire in book, Harrods events

August 7, 2015

French jeweler Cartier is teaming with British retailer Harrods to introduce a tome dedicated to the maison and its Panthère designs.

Share on FacebookShare on LinkedInShare on Twitter