Swedish camera brand Hasselblad is educating established and potential consumers on the use of its products through a new mobile application.
Articles Tagged ‘mobile’
German fashion label Porsche Design has teamed with BlackBerry for a third time to create a new Porsche Design smartphone.
Following the unveiling of the Apple Watch Sept. 9, BMW promoted the new opportunity for owners of the i3 model.
Proving the efficacy of programs based on both devices – lack of cookies – and consumers who jump across platforms to complete transactions has always been challenging.
Social magazine Flipboard is now offering streaming video content as another option for brands with a presence on its application.
Tailor-made accessories brand By Atelier is driving affluent consumers toward its new cases for Apple’s iPhone 6 by offering additional perks.
We have all heard about the growth of mobile and seen yearly comparisons of ad spend versus time spent, but it is time to shift our focus onto the real problems with mobile advertising.
British menswear label Alfred Dunhill is showing off its fashions creatively with an ongoing Instagram series of commissioned artwork.
The following prediction is not meant to shock as much as it is intended to acknowledge Apple’s new reality: 2014 may well be the last year that Apple cloaks itself in exclusivity, selective media outreach and surprise announcements when it launches new products and technologies.
Department store chain Nordstrom is showcasing its designer collections with a look book advertisement on the mobile-optimized Web site of Condé Nast’s Vogue magazine.