German automaker BMW is sponsoring creativity with the awarding of its first Art Journey in collaboration with Art Basel Hong Kong, which was given to Hong Kong-based Samson Young.
Articles Tagged ‘Automotive’
Rolls-Royce Motor Cars is gathering work from 12 top artists to be featured alongside small replicas of the brand’s Ghost model for a exhibit and auction.
British automaker Jaguar is taking consumers on a trip to Northern Spain as it displays the new XE’s driving abilities in a series of short social videos.
Automakers regularly tout anniversaries of many kinds as a way to unite loyalists and generate interest in certain models.
British automaker Bentley Motors tapped four of the top bespoke tailor houses on historic Savile Row in London to create driving jackets.
Germany’s Mercedes-Benz is bringing the latest virtual reality technology to its exploration of the past to stoke interest in the Mille Miglia race.
German automaker Audi is trying in multiple ways to reduce green-house gas emissions, including with a form of ethanol created from recycled CO2.
Italian automaker Maserati has married “slow food” with “fast cars” in a new partnership with Michelin-star chef Massimo Bottura.
German automaker Audi is playing an active role in environmental sustainability by funding honeybee preservation efforts, including the Honeybee Online Studies project.
As art enthusiasts flock to Randall’s Island for Frieze Art Fair New York May 14-17, BMW is enmeshing itself in the vibrant atmosphere with a project called Frieze Sounds.