Articles Tagged ‘Automotive’


Land Rover gifts first Discovery Sport to Virgin Galactic

October 17, 2014

British automaker Jaguar Land Rover is celebrating the production of its first Land Rover Discovery Sport premium compact SUV at its Halewood, United Kingdon factory.

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Rolls-Royce gets prime placement for Kylie Minogue concert tour

October 17, 2014

Britain’s Rolls-Royce Motor Cars is being featured in branded footage during singer Kylie Minogue’s “Kiss Me Once” tour.

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Luxury, automotives, timepieces and affluent spending – News briefs

October 16, 2014

Today in luxury marketing – Dark clouds grow over luxury world; Inside the Katzkin process for customized luxury car interiors; How to spot a fake luxury watch; Luxury report: Shifts in spending.

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90pc of Audi consumers begin research process online

October 15, 2014

NEW YORK – As Audi of America unifies the digital strategy of its independent dealers, customers are given greater control of their buying experience, according to an Audi executive Oct. 14 at Luxury Interactive 2014.

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Lexus embraces virtual reality for model leads

October 15, 2014

Toyota Corp. automaker Lexus is generating interest in the 2015 Lexus RC F with a motion-controlled driving simulator.

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Automakers highlight ties to art world for Frieze London

October 14, 2014

Luxury automakers are vying for visibility at the Frieze Art Fair Oct. 15-18 in London to further align with the hyper-concentrated art world.

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Top ranking brands embrace the curated, digital Age of You: report

October 13, 2014

Louis Vuitton, Hermès and Burberry were ranked among the top 100 global brands, according to Interbrand’s 15th annual Best Global Brands 2014 report.

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Bentley escalates awareness of Vertu partnership

October 9, 2014

British automaker Bentley Motors is aiming to get followers more involved in its partnership with luxury smartphone manufacturer Vertu through a social media campaign.

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Porsche builds brand community, showcases model history

October 9, 2014

Porsche Cars North America is gathering brand enthusiasts to participate in the fifth Porsche Rennsport Reunion Oct. 9-11.

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Bentley enlivens work commute in social video

October 9, 2014

British automaker Bentley Motors is stoking interest in its new Mulsanne Speed model with a social video following the vehicle’s debut at the Paris Motor Show.

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