London department store Harrods is using its iPad magazine application to mimic an in-store makeup trial to strengthen mobile commerce beauty sales.
Articles Tagged ‘retail’
British department store Fortnum & Mason is promoting its holiday hampers, or gift baskets, both on social media and on its ecommerce site to provide a glimpse into its heritage.
Department store chain Barneys New York is reaching out to its aspirational followers with a Pinterest contest that gives consumers a chance to win a $1,000 gift card.
As brands and retailers continue to lean toward digital-only initiatives to share merchandise with consumers, the role of direct mail catalogs has changed but is not dwindling.
U.S. department store chain Barneys New York took its gift guide into Tumblr territory with a series of Graphics Interchange Format, or GIF, animations featuring holiday products.
U.S. fashion designer Michael Kors partnered with his friend Gwyneth Paltrow on an exclusive collection for the actress’ lifestyle Web site goop.com.
Canadian-based leather goods brand Treccani Milano has placed itself on curated ecommerce site AHAlife.com aiming to expand its consumer base globally for the holiday season.
Tamara Mellon, former chief creative officer and cofounder of Jimmy Choo, is expanding the digital footprint of her namesake apparel and accessory line by partnering exclusively with online retailer Net-A-Porter.
U.S. label Marc Jacobs is helping Playboy celebrate its 60th anniversary by creating an exclusive t-shirt with an image of supermodel Kate Moss in a bunny suit.
New York retailer Bergdorf Goodman chose a social approach to releasing its children’s holiday gift guide that asks its Facebook fans to share the worst gifts they received in their youth.