Articles Tagged ‘luxury’


Yacht Partners International brings mobile to yachting world

January 26, 2015

Brokerage house Yacht Partners International is easing the process of chartering, selling, managing and constructing a yacht with the YPI Selection mobile application.

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Top 5 brand moments from last week

January 26, 2015

Brands struck strategic partnerships to reach a younger audience, realizing that they are the future luxury consumers.

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Michael Kors, Mr Porter, Penhaligon’s and Tag Heuer – Live news

January 26, 2015

Luxury Daily’s live news from Jan. 23 – Michael Kors unveils plans for largest Japanese flagship; Mr Porter includes consumers in movie scenes with GIF generator; Puig acquires Penhaligon’s to further prestige fragrance positioning; Tag Heuer picks It-girl model as latest ambassador.

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Jimmy Choo, Omega, Bentley and New York real estate- News briefs

January 26, 2015

Today in luxury marketing – Jimmy Choo revenues boosted by Asia; Costco’s deep discount ticks off a luxury watchmaker; Bentley drives Italian furniture line into the home; $100.4M sale at One57.

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6 tips to maximize the potential of luxury email campaigns

January 26, 2015

Email, a too-often-forgotten luxury marketing tool, especially in the age of social media, still delivers the highest rate of ROI of all marketing channels, with search engine optimization a distant second.

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7 areas for retailers to pay attention in year of cautious optimism

January 26, 2015

There is no doubt that there are challenges ahead for retailers, but in general, conditions are being termed as cautiously optimistic. With that said, here are a few things to pay attention to as we wrap up January.

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Tag Heuer picks It-girl model as latest ambassador

January 23, 2015

Swiss watchmaker Tag Heuer is looking to reach the “online generation” by choosing Cara Delevingne as its latest ambassadress.

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Hermès draws attention to runway show with sketches

January 23, 2015

French leather goods maker Hermès is teasing its winter menswear show with a series of animated sketches.

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Mr Porter includes consumers in movie scenes with GIF generator

January 23, 2015

Online menswear retailer Mr Porter is letting consumers in the United Kingdom become a part of “Kingsman: The Secret Service” through an interactive display developed with Google+.

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Puig acquires Penhaligon’s to further prestige fragrance positioning

January 23, 2015

Spanish group Puig has acquired British perfume house Penhaligon’s, which takes affect Jan. 23.

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