Online marketplace Amazon is a threat to many luxury brands with its expanding presence and recent ranking as the top store for affluent consumers, according to Shullman Research Center.
Articles Tagged ‘luxury’
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Italian fashion and design retailer Yoox has officially announced that it will be purchasing British ecommerce site Net-A-Porter after months of speculation about the Richemont-owned site’s future.
In the first quarter of 2015, marketers used mobile touchpoints to enhance simple interactions such as a catalog browsing as well as to strengthen the physical experience at a branded retrospective.
French luxury conglomerate Kering is doing its part to promote sustainability by partnering with a new technology company to develop innovative strategies for recycling fabric.
British smartphone manufacturer Vertu is encouraging consumers to #LiveExtraordinary through the use of services included when its mobile devices are purchased.
Italian fashion label Missoni is looking to brighten consumers’ moods by releasing its fun and quirky spring/summer 2015 campaign video.
Mandarin Oriental Hotel Group is creating its own social channel with user-generated content that encourages guests to share their experiences.
NEW YORK – A Condé Nast executive at the 2015 Mobile: IAB Marketplace said opportunities in mobile lie in stepping up to find alternatives to the inert creative that does not speak to consumers that has been a mainstay of the mobile revolution so far.
Luxury Daily’s live news from March 31 – Galeries Lafayette prioritizes international business with store closings; Dior looks back to fragrance heritage with handcrafted amphoras; Bang & Olufsen automotive looks to grow from acquisition; Mandarin Oriental Tokyo takes consumers to great heights.