Luxury automakers are beginning to pair up with technology giant Apple to make their automobiles’ user interfaces easier for iPhone owners to operate and more engaging.
Articles Tagged ‘luxury daily’
New York department store Bergdorf Goodman is asking South by Southwest attendees to spot its social media manager wearing clothing from its new contemporary collections at the conference and share a photo of her on Instagram to enter.
Leather goods maker Hermès is continuing to tout its connection to equestrian sports with a three-day show jumping event held at Paris’ Grand Palais March 14-16.
Italian fashion label Gucci geared up its awareness initiatives for International Women’s Day on March 8 by releasing an iOS application for its Chime for Change organization.
Luxury marketers such as Chanel, Chopard and Vertu were included in Bloomberg Pursuits’ spring edition marking the magazine’s gravitation toward a full lifestyle publication.
The outlook for mobile advertising, marketing and media is bright for 2014 – but it could be brighter. What is obvious is the wholesale consumer migration to mobile media for content, commerce and communications. But marketers have been rather slow in catching on.
Today in luxury marketing – Outerwear, embellishments shine for buyers in Paris; Shelling out for Fabergé; Karl Lagerfeld to design Macau hotel; Billionaires join celebrities at Armory Show on Art Surge.
Although watchmakers may avoid jumping on the smart watch bandwagon, how can horology benefit from other wearable technologies such as Google Glass?
Spanish leather goods maker Loewe released a series of four short videos featuring its new Skin collection of handbags to introduce the line as a player in the owner’s life.
U.S. automaker Tesla is responding to growing popularity overseas with a European expansion plan.