Mobile
September 2, 2011
By Kayla Hutzler
British menswear designer Alfred Dunhill is implementing new technology in its mobile application that uses augmented reality to bring static, traditional out-of-home advertisements to life.
{"ct":"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","iv":"e872fe09d68362d83e0189f65a864697","s":"c2e64b879ec931b7"}
Share your thoughts. Click here