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Kering invests in education through HEC Paris luxury chair

April 29, 2016

Fashion conglomerate Kering has renewed its partnership with HEC Paris School of Management for another five years, allowing the group to help shape and educate the luxury talent of tomorrow.

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Tiffany takes advantage of Grace Coddington’s “at large” status

April 29, 2016

Jeweler Tiffany & Co. is tapping the styling talents of former Vogue magazine creative director Grace Coddington.

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Digital economy necessitates thorough filtering of agencies

April 29, 2016

The advancement of the digital economy and accompanying introduction of new channels into the marketing mix has segmented marketing agencies along two axes, according to a new report from L2.

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Announcing Luxury Daily’s Mobile Insights Summit 2016 New York June 23

April 29, 2016

Register now for Luxury Daily’s Mobile Insights Summit 2016, the nation’s only data-led executive conference discussing how evolving mobile consumer behavior is affecting brands and retailers’ marketing, retail, media and digital efforts. Analyst speakers from Deloitte, Strategy Analytics, GfK, BIA/Kelsey, McCann Truth Central, Shullman Research Center and Boston Retail Partners.

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Jaeger-LeCoultre captures waiting game to launch Christian Louboutin collaboration

April 29, 2016

Swiss watchmaker Jaeger-LeCoultre is showcasing the design duality of its Reverso timepiece developed with footwear designer Christian Louboutin.

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Smythson celebrates strength, fragility of femininity with photography exhibit

April 29, 2016

British leather goods maker Smythson is paying homage to “Strong Women” with an exclusive in-store art exhibition.

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Moët Hennessy exec: Leveraging social influencers is paramount for audience-targeting

April 29, 2016

NEW YORK – A Moët Hennessy executive at Forrester’s Marketing 2016 Forum affirmed that tapping social influencers is imperative for reaching Champagne brand Chandon’s primary audience of women, underscoring the need for brands to constantly monitor mobile channels for potential advertising partners.

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Lexus Australia inspires brave decisions with dancer profile

April 28, 2016

Toyota Corp.’s Lexus is mirroring the boundary-breaking qualities of its NX through an inspirational campaign.

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Lyst inspires post-work shopping therapy with subway placements

April 28, 2016

Inspired by the post-commute online shopping surge at 7 p.m., ecommerce platform Lyst is working to generate even more sales with a guerilla subway placement.

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Luxury brands ease into cool “new kid” Snapchat: L2

April 28, 2016

Instagram adoption rates are nearing 100 percent, but Snapchat penetration lags behind, as brands remain unsure if the platform is right for them, according to a new report from L2.

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