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Purdey emphasizes quality via pre-owned authentication program

August 27, 2015

British gunsmith James Purdey & Sons has reinstated its pre-owned gun and rifle program as part of the Heritage Collection.

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Holland & Holland hones shooting skills through hands-on courses

August 25, 2015

British gunsmith and lifestyle brand Holland & Holland is hosting a pre-pheasant season get-together to sharpen consumers’ reflexes.

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Mercedes-Benz strengthens ties to Atlanta via stadium agreement

August 24, 2015

German automaker Mercedes-Benz has signed a naming rights agreement for the new Atlanta stadium scheduled to open in 2017.

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Bloomingdale’s “serves” up sweets with Sugarpova pop-up

August 24, 2015

Department store chain Bloomingdale’s is handing over control of its Facebook account to tennis player Maria Sharapova.

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Roche Bobois shows off design sensibility with first Hampton horse show sponsorship

August 21, 2015

Home furnishings maker Roche Bobois is aligning with equestrian sports as the official sponsor of the 2015 Hampton Classic Horse Show in Bridgehampton, NY.

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Land Rover champions grassroots rugby in multifaceted campaign

August 18, 2015

British automaker Land Rover is giving amateur athletes a global stage with an integrated campaign celebrating its partnership with the Rugby World Cup 2015.

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St. Regis treats guests like pro golfers in VIP package

August 10, 2015

The St. Regis Monarch Beach Resort in California is letting guests play like professional golfers with its “Fit Fore VIPs” offer.

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Richard Mille expects large crowds for fall automotive event

August 6, 2015

Swiss watchmaker Richard Mille is continuing to align its brand with automakers by hosting the Chantilly Arts & Elegance Richard Mille event for the second year in a row.

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Omega plants seeds for legacy-building via social project in Brazil

August 5, 2015

Switzerland’s Omega is gearing up to reprise its role as the official timekeeper of the 2016 Olympic Games in Rio de Janeiro through a social action countdown.

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Audi keeps football fans informed with new mobile application

August 3, 2015

German automaker Audi is giving football fans the ultimate mobile experience with its new Audi Football application for Android and iOS.

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