Condé Nast’s British Vogue has unveiled a new facet of its Web site focusing on children’s wear content.
- No categories
Toyota Corp.’s Lexus is working with rapper will.i.am to challenge conventional notions of technology, design and music in a unique experience as part of its Amazing in Motion campaign.
Swiss watchmaker Officine Panerai is entering ecommerce with its first-ever online boutique in the United States market.
Luxury brands are generally expanding their offerings online, with between 5 and 6 percent more high-end items available via ecommerce in the spring/summer 2015 season than the fall fashion season, according to a new report by ContactLab and BNP Paribas.
French footwear and accessories label Roger Vivier is presenting a new capsule collection in collaboration with its official online partner TheLuxer.com.
German automaker Mercedes-Benz is bringing consumers to the desert with an immersive driving experience to promote a classic model.
Fiat Chrysler’s Ferrari is giving consumers a digital sneak peek of its new 488 Spider before its official debut at the Frankfurt International Motor Show in September.
Beauty brand Lancôme has partnered with online shopping site Gilt to present “fashionable French living” on the latter brand’s Web site.
German automaker Mercedes-Benz is promoting its V-Class series by partnering with hotels in the Salzburg region of Austria to offer consumers a test drive during their vacation.
Swiss watchmaker Hublot is celebrating the legacy of South African anti-apartheid revolutionary and political leader Nelson Mandela with a special-edition watch.