Healthcare

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TechnoHome advances at home fitness with Technogym partnership

July 29, 2014

High-end home gym designer TechnoHome is offering affluent consumers in-home wellness experiences through a new partnership with Italian fitness equipment manufacturer Technogym.

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Dior emphasizes 20 years of scientific research for One Essential products

June 27, 2014

France’s Christian Dior is shining a light on the amount of toxins that build up on consumers’ faces daily through its latest campaign for the brand’s One Essential skin care line.

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Robb Report introduces healthcare imprint with popular April Car of the Year edition

April 17, 2014

Ralph Lauren, Ermenegildo Zegna and Barneys New York placed front-of-the-book advertisements in the April “Car of the Year” issue of Robb Report to reflect the fashion sense of affluent men who are interested in automotive coverage.

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Nordstrom, Toms partner for “One Day Without Shoes”

April 4, 2011

Nordstrom is promoting the “One Day Without Shoes” program by holding events at its department stores that build awareness and gain money for children in Third World countries who do not have shoes.

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What luxury brands are doing to help Japan victims

March 15, 2011

Luxury brands are trying to reach consumers via social media and ecommerce sites to quickly and efficiently spread awareness about how to help those affected by the natural disasters in Japan last week.

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Women’s Wear Daily rolls out new magazine targeting beauty industry execs

February 11, 2011

Women’s Wear Daily has launched a new publication dubbed Beauty Inc. targeting luxury beauty industry executives and thought-leaders with news and analysis.

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Lancome, Aveda most digitally competent upscale beauty brands: study

December 2, 2010

Lancome and Aveda are the high-end beauty brands with the strongest digital marketing strategies thanks in large part to their focus on social media and video, according to a report by L2 Think Tank.

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