French lifestyle brand Lalique is expanding the audience for its Heathrow Airport pop-up with a social video.
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Many global brands have Web sites in China that take up to 20 seconds to load, a wait time that inevitably impacts consumer interaction, according to a new report by Catchpoint.
Faucet brand Brizo is introducing a new concept and campaign for several of its premier collections that are inspired by fashion.
Danish porcelain brand Royal Copenhagen is generating interest in a launch of new black and blue tableware with a user-generated content call.
French silvermaker Christofle is hosting a series of dinners throughout North America to introduce its selection of tableware.
In the July/August issue of Hearst’s Veranda marketers such as Wolf, Sutherland and Lancôme sought to represent the sentiments of the shelter publication’s affluent readers.
Italian linens brand Frette is hosting a contest with GrandLife Hotels, the lifestyle content Web site for the SoHo and Tribeca Grand Hotels in downtown New York.
Luxury marketers such as Omega, Bernhardt and Christian Dior aimed to recreate the sentiments of an affluent reader’s lifestyle in the August issue of Architectural Digest.
Home furnishings brand L’Objet is partnering with Dorchester Collection’s The Dorchester in London to launch its tenth anniversary tableware collection Sous Les Ciel.
British department store Harrods is bringing together a number of brands across categories for a bespoke event series.