Breguet, Hermès and Ralph Lauren continued the holiday push in the 30th Annual Gift Guide found in Robb Report’s December issue to appeal to wealthy subscribers as they browse the extravagant gifts featured in the publication.
British gun and rifle maker James Purdey & Sons is celebrating its 200-year history with a bicentennial book that gives a detailed historical account of the brand and its dedication to craftsmanship.
Italian fashion house Versace has officially confirmed Stefani Germanotta, better known as Lady Gaga, as the face of its spring 2014 campaign, a departure for the brand that usually uses models rather than celebrities in print ads.
Luxury hotel brands such as Luxury Collection and Peninsula Hotels and Resorts stood out among the pages of Financial Times’ “How To Spend It” magazine supplement sent to subscribers of the newspaper on the weekend of Nov. 16 and Nov. 23 to pique the interest of its affluent readers who may plan to travel for the holidays.
Dior, Gucci and Chanel relied on repetition to show a range of products in the December issue of Condé Nast-owned Tatler and remain in the sights of readers as they continue to contemplate their holiday shopping.
Hearst Magazines’ Town & Country took a different angle to prepare for the holiday season by dedicating its December issue to philanthropy to appeal to its core demographic which has increased its charitable tendencies in the past few years.
Luxury marketers such as Tiffany & Co., Louis Vuitton and Cartier featured advertisements in WSJ. magazine’s annual “Innovators” issue to reach the publication’s affluent readership of leaders and influencers.
Chanel, Hermès and Ralph Lauren promoted gift giving in the “Give! (And You Shall Receive)” Holiday issue of Bloomberg Pursuits to inspire and appeal to the publication’s affluent, predominantly male readership as the holiday season approaches.
Christian Dior, Giorgio Armani and Balenciaga touted recent collections in the fifth issue of Fairchild Fashion Media’s Style.com/Print magazine to attract fashion-savvy readers to the bi-annual publication.
Hermès, David Yurman and Omega gave a final push of brand awareness just in time for the holidays in the December issue of Condé Nast’s Architectural Digest to stand out among competitors and gifts featured in the issue’s “Ultimate Gift Guide.”