LVMH-owned Veuve Clicquot is creating a cellar in the Baltic Sea to age its Champagnes in a dark and cool location.
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Audi UK leveraged virtual reality technology and various digital installations to enhance the consumer experience at the Goodwood Festival of Speed.
British automaker Bentley Motors is participating in the 24-hour marathon race at Spa-Francorchamps.
The Ritz-Carlton Hong Kong is displaying artist Yuanming He’s work in the Sky Art Salon on floor 102 of the hotel to attract art enthusiasts.
U.S. department store chain Saks Fifth Avenue is continuing its involvement with the Look Good Feel Better organization for the third annual Beauty Editor’s Day Aug. 7.
Mandarin Oriental Singapore is getting prepared for the Singapore Night Race 2014 with a bespoke package for race enthusiasts.
Fashion brand Oscar de la Renta is reinforcing its eponymous designer’s affiliation with first ladies of the United States with a retrospective at the George W. Bush Presidential Center in Dallas.
Swiss watchmaker Omega is commemorating the 45th anniversary of the Apollo 11 lunar landing and its own involvement with a limited-edition timepiece.
Fairmont Hotels and Resorts is joining up with apparel brand Tommy Bahama, ride service Uber and Alaska Airlines for an end-of-the-summer escapade to celebrate National Relaxation Day.
Fairmont Hotels and Resorts is touring its African properties with a new package that brings guests on game drives, into luxury tents and snorkeling with tortoises.