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Top 5 brand moments from last week

June 29, 2015

A hoverboard, a trip to the moon, minions and a global handbag tour topped luxury marketing news.

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Top 5 brand moments from last week

June 22, 2015

Technological advances and nostalgia ran deep in recent luxury marketing campaigns.

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Luxury brands active in less conventional European cities

June 19, 2015

New York, Paris, London, Milan, Hong Kong and Tokyo typically steal the attention of luxury consumers, but after a recent trip throughout several European cities, the presence of luxury brands is evident throughout most, but scarce in others as a result of geopolitical issues.

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Top 5 brand moments from last week

June 15, 2015

To kickstart shopping sprees, Indonesia mowed down its 75 percent tax rate on luxury goods.

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Top 5 brand moments from last week

June 8, 2015

As United States tourism to Cuba thaws, luxury brands stand to benefit.

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Top 5 brand moments from last week

June 1, 2015

Who knows how many FIFA executives would have flown in Mercedes-Benz’ new VIP aircraft cabins?

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Top 5 brand moments from last week

May 26, 2015

Digital efforts focused on connecting with consumers on a personal level with live-streaming, puppies and text message shopping presented by varying luxury brands.

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Top 5 brand moments from last week

May 18, 2015

Luxury houses took various new approaches to communicate their brand’s message through in-store and campaign targeting.

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Top 5 brand moments from last week

May 4, 2015

Familiar concepts were challenged by brands across categories.

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Top 5 brand moments from last week

April 27, 2015

Some of the brightest figures in the world of luxury gathered in Florence this past week.

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