NEW YORK – The idea of combining mobile with other channels, most notably in-store, is something that will continually grow and provide new marketing channels for consumers this year, according to a Saks Fifth Avenue executive at WWD’s Digital Forum.

NEW YORK – Luxury brands that create a communal and intimate environment on their Web sites through personal editorial content will likely beat out competitors and increase Web traffic, according to speakers at WWD’s Digital Forum.

NEW YORK – The fashion and retail industry is currently in the midst of a revolution, and even big-name brands are finding themselves searching for answers and people to help lead their brands into the digital realm, according to a panel at WWD’s Digital Forum.

Luxury brands sporadically use black-and-white print advertisements and the contrast when flipping through the latest issue of a magazine can stop a reader in her tracks. But there actually may be a strategy behind black-and-white ads.

New York’s Ritz-Carlton Battery Park hotel is celebrating its 10th anniversary by inviting previous guests and newcomers to create lifetime memories through a series of events and a special anniversary package.

Today in luxury marketing – Tod’s sales climb; Roberto Cavalli is now blogging prodigiously; Wall Street’s cutbacks nip at Hamptons; Karl Lagerfeld is now on Twitter.

At this time of year, the media is inundated with trend forecasts and predictions from marketing and research agencies, consultants and pundits of all types. These predictions are often based on anecdotal research, old data or large changes in very small numbers.

NEW YORK – The new updates by Facebook this week will require a major shift in strategy for brands advertising on the platform, presenting opportunities more focused on sharing and interaction, according to a speaker from WWD’s Forum.

NEW YORK – The No. 1 priority when embarking on a digital or social media campaign is to not be afraid to innovate and experiment or fail, according to the Oscar de la Renta CEO at Women’s Wear Daily’s Digital Forum yesterday.

NEW YORK – Ecommerce is continuing to increase about 17 percent year over year and will likely account for $200 billion in sales in 2012, according to a presentation at the Women’s Wear Daily Digital Forum.

Mobile video is becoming one of the most popular mediums in which to display fashion products and is rapidly changing the face of the industry in terms of how consumers are accessing products and interacting with brands.

Swiss watchmaker Longines cut the ribbon of its new shop-in-shop inside the Tourneau Time Machine store during a party at the New York retailer earlier this week.

Today in luxury marketing – Louboutin’s red sole trademark case might have legs again; For many luxury car buyers, small is now beautiful; Mcommerce on the rise; Where fashion is a family affair.