Tiffany enters new era of design with Tiffany T collection

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Jeweler Tiffany & Co. is aiming for increased interest from modern consumers through the introduction of the Tiffany T collection.

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Gucci showcases men’s tailoring in new social video

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Italian fashion label Gucci is promoting its men’s collections and tailoring through a social video.

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Luxury Retail Summit 2014 New York Sept. 9: St. Regis, MissoniHome, Christie’s Watch Shop, Leading Hotels of the World, Breeders’ Cup, WSJ., Eleven James, Crest and Co.

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Registration is open for the second annual Luxury Retail Summit: Holiday Focus 2014 conference Tuesday, Sept. 9, 2014 in New York featuring speakers from St. Regis, MissoniHome, Christie’s Watch Shop, The Leading Hotels of the World, The Breeders’ Cup, Crest and Co., Eleven James, WSJ. magazine, ForbesLife, Bloomberg Pursuits, Style Coalition and leading luxury-focused agencies and market researchers.

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Hublot partners with Dallas Cowboys to bring luxury watches to NFL

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Swiss watchmaker Hublot is the first luxury watch brand to embrace American football through the creation of themed timepieces.

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Harrods opens its kitchen to Michelin-starred chefs to align with foodies

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London retailer Harrods is continuing to drive attention to its dining options with a five-month long culinary experience prepared by Michelin-starred chefs.

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Audi takes unscripted series to logical, humorous end

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Audi of America is parodying rehearsed living with the final spot in its Emmy Awards promotions.

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Guerlain generates product interest via social questionnaire

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French beauty brand Guerlain looked to social media to build anticipation among followers before the official launch of its new lipstick Kiss Kiss.

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The Ritz-Carlton links portfolio together with the power of scent

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The Ritz-Carlton is highlighting the signature scents found at its 86 properties to show brand unity and motivate cross-property travels.

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Berluti introduces superhero identities quiz to determine style

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French leather goods maker Berluti wants to know if its consumers are more of a Bruce Wayne or Clark Kent kind of guy.

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Inspirato curates experience centers to conceptualize travel

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American Express’ private travel club Inspirato is venturing into the retail industry with experience centers in affluent areas.

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Nordstrom, Fendi, Loro Piana and Miu Miu – Live news

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Luxury Daily’s live news from Aug. 26 – Nordstrom uses separate platform to link Instagram to ecommerce; Loro Piana shows dedication to technology and craft with equestrian jacket; Miu Miu teases eighth Women’s Tales film; Vacheron links customer service contact to social media; Fendi fetes Hong Kong store opening with artist windows.

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LVMH, luxury real estate, Moschino and Porsche – News briefs

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Today in luxury marketing – LVMH said eyeing Proenza Schouler stake; Sniffing out the perfect property; Jeremy and Miley take New York Fashion Week; Ex-Porsche CEO Wiedeking to be tried for VW share manipulation.

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Ready or not, here comes the wearable app ecosystem

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With the emergence of wearables, it is going to be apps that link users to the Internet, not the browser-based world we are all familiar with on the PC. This has big implications for business, and not just media and advertising.

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Nordstrom uses separate platform to link Instagram to ecommerce

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Department store chain Nordstrom is enabling ecommerce through Instagram with a clickable link in the profile section of its account.

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Loro Piana shows dedication to technology and craft with equestrian jacket

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Italian cashmere maker Loro Piana is dressing athletes, delegates, veterinarians and grooms in its Horsey jacket for the World Equestrian Games.

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Miu Miu teases eighth Women’s Tales film

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Prada-owned Miu Miu will screen its latest short female-centric film at the Venice Film Festival Aug. 28.

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Vacheron links customer service contact to social media

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Swiss watchmaker Vacheron Constantin is making it simpler for consumers to contact its representatives with a Facebook application.

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Fendi fetes Hong Kong store opening with artist windows

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Italian fashion house Fendi is launching a paper plane-themed window display in its stores worldwide.

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Cartier shows Panthère’s historic prowl from A to Z

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French jeweler Cartier is exploring the heritage of its panther motif through a social media campaign to underscore the design’s importance.

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Michael Kors travels to west coast to share collection inspiration

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U.S. fashion label Michael Kors is bringing consumers to the place of inspiration for its fall/winter 2014 runway collection through a digital travel guide.

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Luxury Retail Summit 2014 New York Sept. 9: St. Regis, MissoniHome, Christie’s Watch Shop, Leading Hotels of the World, Breeders’ Cup, WSJ., Eleven James, Crest and Co.

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Registration is open for the second annual Luxury Retail Summit: Holiday Focus 2014 conference Tuesday, Sept. 9, 2014 in New York featuring speakers from St. Regis, MissoniHome, Christie’s Watch Shop, The Leading Hotels of the World, Crest and Co., Eleven James, WSJ. magazine, ForbesLife, Bloomberg Pursuits, Style Coalition and leading luxury-focused agencies and market researchers.

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Givenchy amplifies fragrance launch with couture connection

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French design house Givenchy has crafted a narrative for the launch of its latest scent, Dahlia Divin, to give the fragrance a context.

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Aston Martin, Maserati use audio to connect with enthusiasts

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Breaking from the usual focus on the appearance of vehicles, a number of automakers are using sound-only social content to give fans a different sensory experience of their models.

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