Prada’s Miu Miu is looking to change how consumers communicate digitally by sponsoring the creation of a mobile application tied to its latest commissioned Women’s Tales film.
Arts and entertainment
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Prada-owned Miu Miu will screen its latest short female-centric film at the Venice Film Festival Aug. 28.
Italian fashion house Fendi is launching a paper plane-themed window display in its stores worldwide.
Storage facility RoboVault is expanding to meet a growing demand among affluent consumers to lock up precious items in essentially impenetrable spaces.
Peninsula Hotel Beijing is hosting The Paradox, an art exhibition from Bei Shui that explores the illusion of movement and realism.
Four Seasons Hotels and Resorts’ Beverly Wilshire, is letting consumers step inside the 1990 film “Pretty Woman” with a weekend room package.
Italian fashion label Gucci will act as the presenting sponsor of the Los Angeles County Museum of Art’s fourth annual Art+Film Gala.
LVMH-owned Champagne maker Krug is building a multi-sensory experience around its wines with a music feature for both desktop and mobile
French couture label Dior is entering a three-year partnership with the Princess Grace Foundation, celebrating the connection between Monaco’s royal family and the fashion house.
Italian menswear label Ermenegildo Zegna is sharing its brand aesthetic with male consumers through an international film collaboration.