NEW YORK – Digital agency executives at the Mobile Marketing Summit: Wearables and Holiday Focus 2015 debated the likelihood of higher adoption rates for wearables during the upcoming holiday season, when prices will begin dropping and consumers will be searching for ways to complement their omnipresent smartphones.
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Danish audio and video brand Bang & Olufsen is furthering its placement in the wearables space with the release of an Apple Watch application.
Condé Nast’s W magazine and Decoded Fashion, a global event series, are working together to recognize innovators and disruptors from the fashion and retail industries.
Independent retailers are still slow to adopt mobile payment services as the majority of consumers are not asking for it, with over 40 percent of businesses uninterested in ever introducing contactless payment options, according to a report by Lightspeed POS.
Many luxury automakers have turned their attention to electric vehicles as the technology has become more accessible in recent years.
British department store chain Selfridges is treating passersby to an elaborate new window display created in collaboration with Apple to highlight its latest accessory, the Apple Watch.
Luxury brands must continue to optimize Web performance to succeed in the rapidly growing Indian ecommerce market, according to a new report by Catchpoint.
Germany’s Mercedes-Benz is sharing an audio experience with consumers via a new short video featuring the chief mechanic of the Mercedes AMG Petronas Formula One team.
German automaker Mercedes-Benz is expanding its consumer services by automatically providing its mbrace Connect system in all model year 2016 vehicles for five years.
Private jet company Skyjet is working to revolutionize private air travel with a new mobile application that is fully integrated with Apple Pay.