British luxury home and lifestyle brand Wedgwood is beginning a worldwide tradition at Langham Hotels.
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German automaker BMW is bringing its technological research in highly automated driving to urban Chinese locations to help reduce traffic accidents in the country’s overpopulated cities.
Italian fashion house Dolce & Gabbana is elaborating on the ingredients that compose its fragrances through sponsored content on New York magazine’s blog The Cut.
After more than 40 years of celebrity-fronted campaigns featuring the likes of Sophia Loren, Elizabeth Taylor and Diana Ross, black mink maker Blackglama has chosen to switch gears.
French fashion house Chanel is using a nail polish email promotion to pay homage to its color codes.
With the help of online retailer Net-A-Porter’s Instagram account, the Karl Lagerfeld-inspired Barbie doll has been popping up at runway shows during Paris Fashion Week.
Swiss jeweler and watchmaker Piaget is highlighting its passion for perfection with a new advertising campaign that seeks to inspire consumers.
British jeweler De Beers has unveiled a new advertising campaign to celebrate the natural beauty of its core consumers and the diamonds which are incorporated into its designs.
French fashion label Jean Paul Gaultier is launching a fragrance with a branded hashtag that allows the scent to develop a voice through dedicated social media pages.
British footwear brand Jimmy Choo has entered the men’s fragrance arena by extending its current fall/winter 2014 advertising campaign.