Companies such as Google, AOL, Return Path and Microsoft have founded DMARC – Domain-based Message Authentication, Reporting and Conformance – a networking group dedicated to reducing the threat of email spam, called “phishing.”
High-end electronics company Bang & Olufsen will be launching a new, lower-priced brand called B&O Play, but some experts think that the lower-end product line could dilute the manufacturer’s status in the industry.
High-end electronics company Bang & Olufsen is now using QR codes in its print, out-of-home and direct mail pieces to give techy, on-the-go consumers a deeper brand experience.
Ecommerce destination MarkaVIP is positioning itself as the Gilt Groupe of the Middle East and possibly opening the doors for luxury brands to tap the region’s quickly-growing market.
Department store Neiman Marcus unveiled its annual Christmas Book yesterday, filled with extravagant gifts such as speedboats, a Ferrari and international trips for the affluent consumer who really does have everything – and wants more.
NEW YORK – Upscale electronics manufacturer McIntosh Laboratories celebrated the 50th anniversary of its MC275 tube power amplifier with a limited-edition version to be produced in restricted amounts with an event at Savant Experience Center in New York Oct 6.
Steve Jobs, the man who led Apple to a phenomenal comeback from a near-death experience and went on to change the way consumers live, work and play, passed away Oct. 5 after a long spell of illness.
The flailing euro, sluggish stock market and general economic malaise has made the luxury industry wary about whether or not the United States is headed for a double-dip recession.
Affluent consumers with children under 18 are a growing slice of the luxury market and mobile is proving the best way for marketers to connect with this segment of the upscale demographic, according to key findings from Ipsos Mendelsohn.
Menswear designer John Varvatos paired with upscale audio company McIntosh Laboratory to build brand awareness and display products through the celebration of the upcoming album from the rock band Jane’s Addiction Sept. 19 at Soho House in Los Angeles.
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