Consumer electronics

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Savelli continues work with Gemfields for ruby-encrusted smartphones

December 19, 2014

Geneva-based smartphone manufacturer Savelli is continuing to connect technology with high-jewelry through the creation of its latest ruby mobile device.

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Michael Kors positions iPhone charger as fashion accessory

December 12, 2014

U.S. fashion label Michael Kors is appealing to the fashionista on-the-go with its promotions for its Duracell Powermat kit cell phone accessories.

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Ralph Lauren bridges fashion, technology for handbag innovation

December 1, 2014

U.S. fashion label Ralph Lauren is fusing together fashion and technology with the introduction of its Ricky Bag with Light.

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Vertu pushes bespoke options for Cyber Monday

December 1, 2014

High-end smartphone manufacturer Vertu is capitalizing on the amount of online purchases made on Cyber Monday by promoting its monogramming service.

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Vertu offers new online services

November 11, 2014

British smartphone manufacturer Vertu has updated its Web site and online services to offer an ecommerce platform for consumers.

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Bang & Olufsen debuts Bluetooth-enabled speaker for on-the-go listening

October 23, 2014

Danish audio and video brand Bang & Olufsen is ensuring its products exceed the functionality expectations of affluent consumers with the release of its first Bluetooth speaker.

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Adobe and Nielsen launch new content rating platform

October 22, 2014

Global information and measurement company Nielsen has teamed with computer software company Adobe to create a cross-platform system for measuring online television, video and other digital content across the Internet and applications.

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Top ranking brands embrace the curated, digital Age of You: report

October 13, 2014

Louis Vuitton, Hermès and Burberry were ranked among the top 100 global brands, according to Interbrand’s 15th annual Best Global Brands 2014 report.

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Top 10 luxury brand mobile marketers of Q3

October 6, 2014

During the third quarter of 2014, marketers continued to create mobile experiences that were engaging, fun and served an overall function to make consumer interactions easier.

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Apple Watch’s entrance into luxury may spur future collaborations

October 2, 2014

Dedicated horologists agree that the introduction of Apple’s smartwatch will not pose a dire threat to traditional Swiss watchmaking, but is there potential for growth through collaborations?

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