Swiss activewear label X-Bionic has designed limited-edition jackets for Automobili Lamborghini.
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German automaker Audi is demonstrating its new autonomous vehicle on a designated testing road in Tampa, FL.
German automaker BMW is providing owners of its i-series vehicles with an application that houses useful vehicle information.
Toyota Corp.-owned Lexus is appealing to Marvel comic book enthusiasts with an extensive bit of product placement in an “Agents of S.H.I.E.L.D.” custom issue.
British automaker McLaren will unveil its new concept model at the Pebble Beach Concours d’Elegance in California Aug. 16.
Toyota Corp.-owned Lexus is inviting fans to explore Sydney and Melbourne, Australia, with a “Lexus Amazing Experience” travel program Nov. 3-8.
Swiss watchmaker Frédérique Constant is strengthening its connection to classic automobiles with two themed partnerships.
German automaker Mercedes-Benz reached 15 million Facebook fans and celebrated its accomplishment through art.
Audi UK leveraged virtual reality technology and various digital installations to enhance the consumer experience at the Goodwood Festival of Speed.
British automaker Bentley Motors is participating in the 24-hour marathon race at Spa-Francorchamps.