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Tag Heuer partners with New York City Marathon to highlight brand philosophy

August 21, 2014

Swiss watchmaker Tag Heuer is entering a three-year stint as the official timekeeper of the TCS New York City Marathon.

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De Beers opens pop-up shop at Selfridges to align with brands in Wonder Room

August 20, 2014

Jeweler De Beers is opening a pop-up shop in Selfridges London in the Wonder Room, the home to several other luxury brands at the department store.

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Breitling reimagines Colt collection, references Breaking Bad

August 19, 2014

Swiss watchmaker Breitling is injecting a fresh spirit into its Colt collection, while maintaining the military characteristics from the original timepieces.

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Lalique popped up at Heathrow to show off lifestyle range to travelers

August 18, 2014

French lifestyle brand Lalique is expanding the audience for its Heathrow Airport pop-up with a social video.

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Keep Web sites slim in China: report

August 18, 2014

Many global brands have Web sites in China that take up to 20 seconds to load, a wait time that inevitably impacts consumer interaction, according to a new report by Catchpoint.

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Top 5 brand moments from last week

August 18, 2014

Why go to a nearby automotive dealer when you can just boot up your video game console?

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Jaeger-LeCoultre supports ovarian cancer fighters through in-store exhibits

August 15, 2014

Swiss watchmaker Jaeger-LeCoultre is partnering with the Ovarian Cancer National Alliance on a campaign to boost awareness for the disease.

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Tissot opens first US boutique

August 14, 2014

Swiss watchmaker Tissot is bolstering its United States presence with its first standalone boutique on the shopping mecca Fifth Avenue in New York.

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L2 adds CEO to guide expansion

August 14, 2014

Business intelligence firm L2 has appointed a new CEO, Scott Ernst, to spearhead expansion plans.

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Swarovski backs “Fundamentals” in Venice Biennale

August 14, 2014

U.S. crystal Swarovski is promoting its involvement in the 14th Venice Biennale, featuring works curated by the architect Rem Koolhass.

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