NEW YORK – As social shopping and Facebook commerce begin to take off, luxury brands need to realize that social media is an outlet that can be leveraged to help marketers learn about their fans and reward them, according to fashion designer Tory Burch at Women's Wear Daily's CEO Summit 2011.
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","iv":"4fe0578f7d56ae67f6b19fee0ece270c","s":"3d70261acd9e34cd"}