Salvatore Ferragamo has placed its first iPad application at the center of its marketing strategy for the brand’s spring/summer collection.
The Salvatore Ferragamo Catalogue Spring Summer 2011 application lets users browse – but not buy from – the collection’s catalog and discover its products. It incorporates backstage video footage that lets users gain an even closer bond with the brand.
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","iv":"57ebe127f211d3d7faadde8f8ba5a196","s":"8e1d7b541e060f22"}