Google in the past couple of weeks has made several changes to its search algorithms that may affect marketers, retailers, publishers and service providers of all hues. Here are 10 important tweaks designed to keep Google and legitimate marketers steps ahead of those who game the system.
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ArpZV4+s3urYJWWn5wqTLDRjhi5pnZqlDPEi7a84GC3a\/Jvsf1QyPV5b4dRUTno96Uf5z\/gyP53pKhwyoRFcac5UBmzDtV8B72tl4IM5QgfVVQz99Pe11OlJDny4FsLr2hNtHC3tXeszeetA9IPdAdXX23yh3tTp\/xPIy9jQL4gH3B2j258el6EwTORGKZl\/79nGg61DnS\/iZYE7A213DGhCo74DvNe1TLWhxJwVupjOhq+IPim5hJNBcxMYg6X9gpAmhZl0iJCBfM3QDfYC5+KpIhl1zldeqRQzoM4RF3fIrCbpOO3GKHq0lVCSjZbwizbZ6QBB906ovHEiz\/FGsOKnDV0FkkPszHYZRvBRx6nSeR+EsFg2vhbcILnfw8but3g3AkAsanhWkO\/jdnCegIcNNuG5TG9mJZ\/+hhX\/dkclfCypQcYa79W1esd4KmwzVfcSvh3atbRiTbPXJ3Zvl0KTlehpJAy1enFS6BK1mB32+l8R2SSLJKRgIpua5OdKE3VwpaLV4Eb\/WMtXHEZ6hXF\/cao9Nax94fjpRD\/ZK+ZyWNp5MNH0MxDn0UrRfUH+1rnivK3Da8gvY5DLUKPW2c93\/H1IirKf2sdhwoesyop+Ht6Bb+kzmR+W8Gec\/kyLPzA8a6ccAn9Gz1X0+0yvVbyMxVPxAUAZVgG8yQ+wAmZJok1TGvyr5osTO\/jWvihOsDDwAS\/3SdP5dGjRcU0BBHPUNZmot9H6zSOtC1GxBa\/YkUPQ3tSUxpr86kK0Rv7QrsBJLOKbWy6SrbbEJ+h9cVSBoHN7dXx\/bt+\/zKBIZ+XKbG9y5NRNy3yQLVwQX+xJFubr4erEVpmpKcbfpylqVzaChVI3aEELDJArt6fhns3284Qi2U25ZpWyGhRMpy6pAfvrHM7DJoJdf8pf3mO8LZRY1BA2I1HB\/LHQJ8uHI+FrjXffVNqTPQPjHkVTLbtNVtHCk1aubpfNmb9052F1BqG2n+PEv+TdEeohWLyfw9QJcXrAhh0GdFbWA4\/gITCsrljj29G0wrUKkzMnOV+lsvnPnkDh+j4cpIHCCzPG0zAqYNw5dzGaCv1I73W7RXUQfwlZBpuS8rHM8ycHE\/gAGxy5TuJFfbNEtY9AgAeJ1kWtN4txr3DjBZgsEUUVZrxv042x\/9HIwC+tTjOUKNSqw6sM5ddKhbTf3tlMXfXT\/WKcnajX+s2+Yx65tr3gIT+Pwf0O5D6aaiqDUt2iFl55a9cUuwBdqRcPUvPaCRd\/My3lOOUF05QKeTd91FCg4YheFClCUUD0hn5Zr0RcnJyioCBpx9V5LIY6bT3l9pBB+J1zMkHr6WfBYONSNKzZd7CWlu5q8+WfaaqRRs6Y+mUFFwhrlGV+kf1rYdQeD7qYCGVoLb8myrogycHMI2MDWQRZQ7Ui4JHKwSssVOE1vx0eE\/IlyEaLtXu2f2RsLpR+N+rImpTG6RuvckWB9KDf6tMR8bQiukCp8Quox0y\/V2C\/DQ+62Q7Z4E0r1S9G9EsYVK2tOOE25gUZdsnSyrnyG1SKmFMgZLvhy8iyGw86Gzs\/JUBrxxGcW8DHIGaF5nh3mAOWzyj7eIxykIfHvWY7U2qsuKOjFOuM8CwPBDj7t8NJ8940\/Iu8C9lM+uwENl6ViKtqxTMhrK2bfzWRYHhIBzBIWTAvw9E\/f7PkBNcyMx+0BvcuF\/1srccBjkTlaST2L\/sRJLSJEFigel5eQ1JsHKdYsBDNY3rgWHPTEBHWAIIuWJDO0FHp7dDGy4W+GeSo8wfxI0Dr7RfFabGw4EJm\/C09nPU0TLETYBLt60DurObw42qkefiH6qLarbrcC+kd7Ba8kRhvi3\/RVH3cSifgmGPbXPASIdN\/05bxt+RKwGl\/Q03hA5HNLLicepXQWW0OxGjGqtZHU0zhgg3YNqwMO3hOG\/A\/euVi1hJvnrw7mYmVxgoc2KybpJGqemM5OI5MQgqqO2Cl1EoYWKFHL4RxGjVEoBaxxOj0HkfL8UynHKzJyzWWVPecfKSEoMAxk1O3svuA3OwsF07nIrihAc4OH72zQtgLCvCdqeVn9GXC\/XKRZGTLP7KbE9p5G7fp+vxVB31qmW+iYGxWq+zQyI2zPHHzXrykCzTZIkulNm2\/vID8dDiCXbirUQjCw38aHQbX2IUN5+oeuTq1ZuCdoQqwryLq3WkC9Gs4\/KxNQ3\/lWKZzH58eJfZ7EOaYml\/i+LLjog2zrHCiimGAs+QBDzn7yedkycgRGJs8bNovIpU\/h\/4er75irRVIM9Ev6tv6hMGlak4vmS1oNn0TKnCttisDkrh+OItwgeDKGBRTXviGpo3qk6AM3p+nRcwAD5ojpIgH5leiPywtz\/BvKJnqa1D18trVcyCNiq3cNr2j1LRanT8D9fi8VAbpFoQp2Bj7SCBq0eM++an8OP\/4nU0BzzbaN9liu93DVnmfaoMZnmF4w\/MNKXZRkJmo2T9w8wkhsaNvFS+TyLE\/8cyD9399v8EtnAtx1HAmRu\/bsoZFnlaTamr\/DW5wq+Xu6vG4fjZJObzRZ8\/6iMhu0Uo2I73mxgg+hUfrdhHFOnAM+S2\/WOaulZuZBeIDgTPzv7UFt7BbxSzbNeg1C3Lab0TUiHlU7SwRiEoFCpHXYEY+4GKPvc3ZtW6zjoRgsQcYnmMgKZxC77+qx1+Il6k6zmhb6aanAieQ+hiTr8ghJAxOCV8nRLnclVLRqeRy0\/\/\/1eLWXmHIE4SqefYPBhVf68gTcyk0xvgPa3oRqSYdBRdxcjxQlrXqgklkatbUSxKBAmJjwgtu29J8yiYu0MVeelAqc1PskrnOWt6LVl\/RuxF\/VK+RSDjqgwgf+YyqD0yY4ijTw8euCjZpvpx9oxOHfO82VVniNFhyYxWdsg5otrtmmy5EiVibN5HaE20WDBC1xOvHNvGiDLUbSI8OvXIMM5O0hqFFl7gWOc+xq8LbO2VyuRFTmLSl+KMv2\/AYik6N9uM5Pxo\/NOcFlTHgdXiQVZgKRQJNXtT8Yk1bw4qBKZOOHeOUTUUxJ5SWGFlKioSKgyZUPRpbHJ03NdFCVnHXWuXiMUCArvSOl\/uf1DVPE8s0B3F9Ru5qVCRvHAA4QxE27x3bXUqnMuDikpPUH2XxtDNOL4OEOKRaLgymM5F1qh82okWRtW3UHb8fGteRH87SS9ogZGOA+rJomf6tOPRwIIb+QmB0rqf5dpW0WKRRa2tVh6KiaVkHjSpEcjmCk28e75U1rqWHuJGby0p\/h6tmR1jfPcgmFNbdfI7ectUA+ZrZI401\/4RTEuLVADhphl5cMF7g8cQCZDXp9wURv0g1g0+9gDdF5zoDIak8j86o9Vp\/BNOcjJG\/TgDsRstAVlfwCl6N\/otSZ4BPkV1Oi7JoNbtJ8Tp8Qgy5+qrg7gacQHvmnADw4df8d1k\/TQbkW0AuiRot+vJl5j\/r4VstWe3+rMudKfHSmNVNRO4XQf59uiXUGsKNKYJ7JhZZ7pc\/9zXqGWSULwe1zH7M7XfP6zZcTnmcQEXxGhKL9w3Gah0Cp\/b8OHOxqrG+RrFygUtxYFkMB9M+y7bSM1OdWigbsDUB1\/1Fm77sOhkqPZR\/qjtYNbB8TEd49MUzJYZTtUImqOrGWNEiiMSdk6dWPFbzevXpDzlRRC0fEWTw\/462+0SdAUVrG+v1AQW\/QTouaeR6MU3dAtYL5KaCFkSpVM\/LO2m43QHh1oRd1Ktkh+FGCcF+QiiWQXrIssbX0PzwMkjfkF9diKGUTbP2J95Cuq5swgVGp11aN2JIdS6lOAHFJtOqY38fwrXxdwvel4fF49vUrPSqPf7CtsCU2\/rqgg0oeL+T5WuYuF53JAQ0nLF8DQbnA3CaTNXSe1XR8o7fsgAiSmW1MCNutUOGSrcaTUdE9JMy3tXlVQRQj0uqz6VeYMbOmRK2N78wxrZY6S9TaZKr0mj\/\/4sn3FeH0rKA+sRbxcwOIPpg4a4ixSzhaP3jYZADM87BoH7jgiZdq\/bxOPdYw72UDwAuxR1hgTRj8StTRJOkT3+ZqxoaRTxcoslFw0Rou0G\/s1pBF5YptCNn\/p7YJ1Z3fWv6DoLfhGc2W+8b62pV42C8rAPzzgmHifoWJsys2Z02G5PknsFBLWpgbl3Q7+zpl7mEjn7DTydx4\/X9zaGp4e3MmW0P91tTVvx71ZvjMEYtc7SiDTPHiAef6r\/+zU2mWS+GBS0m5T4wOuO2OBqRxF9m0ffejeV1930TGlWHi\/1vHIF\/AwvGofycz42TNvRW+4nZRmHBcqGIL\/khX6FDdBBg7AAwpc9Zf\/Z03xGagdPsABBMv2FET2HX2ZtQ9QI2rgDxVncTHWecLlzJnpf9E5GTwRBtFfGREMBUIreSOYqtDnhSuhqk19TOCtoiOuX9pDFuoB53QG7L2oVO3ZvkaLAe\/VPivjHwLMEhXa2h8wRc3XS+fyNHWRdQgcKP6ZwGoM4ZhM0oajng9Una6smqbFNCkAEN8bU2icxeA9nnkdunyMrng0tvct7gNeikcDWL2FvMNhFTIjjlAyleXD2Bj47aZ22+U0bycJqalVJvnAraXl99znl3AQ5yT5fbvv+6SRWaBnMMR4dDZOtM2Az+FBrrxeSJo8jkC6+6+LWtj141\/81SF\/3wD+pdYlHWskWdEXokzYMz8FvBrOaA9V3aVQnfFd2qny2BteD3+DKT9V6dVs0Ek2d2bh\/XmUpSqh5fjbURl\/sh2LiNoh\/5F85iUmy8zGyyqsNauXiPTOUKDxUpW6GaEIljX94\/bVeNbCIcMkqSvYX6ko3KyzElkxrYcPmRIom19cI=","iv":"3574fed11c2903b63e3c603fd489858e","s":"832b0c31b665f6c3"}