Italian fashion empire Gucci released its second shoppable video this week, featuring items from its cruise spring/summer 2012 collection. The question is, why aren’t more luxury marketers looking to tap this ecommerce technology?
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","iv":"6bdd8bdafc602d5b95f1e5eb7ffdb6f1","s":"861cd29d73ad4456"}