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Internet

Mercedes-Benz rejuvenates promotional outreach via branded blog

March 4, 2011

 

By Elizabeth Zelesny

Mercedes-Benz Reporter updates consumers on latest news and eventsMercedes-Benz is targeting young, affluent consumers and bolstering its social media strategy with an online blog featuring a brand enthusiast.

The Mercedes-Benz Reporter invites consumers to explore the automaker’s products by offering exciting content. While he reported with a focus on the Mercedes-Benz SLS and AMG in the past, brand enthusiast Matthew K. will bring consumers all news and events from the automaker.

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  1. Off the Cuff: A Q&A with McLaren's Nicolas Brown
  2. In conversation with Hong Kong property and hotel mogul Adrian Cheng
  3. For high-end fashion brands, wellness is the ultimate luxury
  4. Kering to acquire jewelry manufacturer Raselli Franco Group
  5. Dior, Rizzoli to release book on Lady Art project
  6. Louis Vuitton introduces Visionary Journeys Seoul
  7. Fendi pays homage to artist with playful puppet fall campaign
  8. Dior dives into French Riviera with escapist fragrance
  9. Dolce & Gabbana debuts Devotion fragrance film
  10. Gucci studies connection in spring/summer 2025 campaign
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