Out of home
January 18, 2013
By Tricia Carr
NEW YORK – An Eye executive at Mobile Marketer’s Mobile FirstLook: Strategy 2013 conference said that out-of-home media is transforming into a mobile engagement opportunity and marketers should seek effective ways to connect these experiences.
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","iv":"fd8c4e6929e5a7e58cbc3f34cb04548d","s":"d97a5f3b35abea23"}
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