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In-store

Bang & Olufsen targets US consumers with sensory retail concept

April 18, 2014

From left to right, Bang Olufsen's BeoLab 17, 18 & 19 Bang Olufsen's BeoLab 17, 18 & 19

 

By Jen King

Danish audio and video company Bang & Olufsen is expanding its retail footprint in the United States with a new concept store on New York’s Madison Avenue.

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