New York-based department store Bergdorf Goodman is connecting its blog 5th/58th to mobile via a QR code found in the retailer’s 2011 spring catalog.
Bergdorf promotes the latest beauty tips, makeup how-tos, product reviews and latest industry insights from the retailer’s experts on the front inside cover, along with a bar code. Consumers who scan the code with their mobile phones are sent to the branded blog.
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","iv":"2a244054623c33b233cfbfc10672ccb1","s":"f7b14eec5753bc82"}