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Ferragamo examines codes with fragrance-based Tumblr page

May 2, 2014

Ferragamo asks "What is elegance to you?" Ferragamo asks "What is elegance to you?"

 

By Jen King

Italian fashion label Salvatore Ferragamo is increasing exposure for its Signorina Eleganza women’s fragrance by featuring the input of four fashion influencers on a dedicated Tumblr account.

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  1. Kering to acquire jewelry manufacturer Raselli Franco Group
  2. Exclusive Resorts purchases Inspirato for $59M
  3. Savannah College of Art and Design debuts SCAD LUXE research center
  4. Louis Vuitton introduces Visionary Journeys Seoul
  5. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
  6. Dior builds five-story statement flagship in Beijing
  7. Lamborghini heads to French Alps for women-led driving series
  8. Luxury Women to Watch 2017
  9. YSL Beauty explores boundary-breaking heritage through scent
  10. Estée Lauder Cos., Jo Malone launch AI scent advisor
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