Mobile
April 17, 2015
Ferrari's augmented reality app
By Nancy Buckley
Ferrari Australasia is changing its consumers' showroom visits with an augmented reality application that allows immediate customization and an in-depth look at the vehicles.
{"ct":"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","iv":"17e6517dc7a3fabe6304db287f8661da","s":"4e0c5e6308489d78"}
Share your thoughts. Click here