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  7. Sofitel leverages local ties in new campaign film
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News briefs

Hermes, Audi and retail stocks – News briefs

July 20, 2011

 

By Staff reports

hermes-185Today in luxury marketing -

Luxury demand lifts Hermes sales forecast

Hermes raised its 2011 revenue forecast on growing demand for its scarves, accessories and leather bags, in a reminder of its allure for rival LVMH , whose advances Hermes is trying to fend off, according to Reuters.

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  1. Dior goes for gold with flashy J'adore campaign
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  3. La Mer appoints first male brand ambassador
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  5. LVMH launches 22 Montaigne Entertainment
  6. Richemont unveils plans for Watches and Wonders Geneva
  7. Sofitel leverages local ties in new campaign film
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