Columns
May 20, 2014
Ed Brill is Chicago-based director of mobile enterprise marketing at IBM
By a Luxury Daily columnist
By Ed Brill
The retail customer experience is a shifting collection of moments that occur while shopping online, in-person at a store or while resolving an issue via a contact center.
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","iv":"4a1dfcd75679364154b943cef055480f","s":"89b3d14142032a92"}
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