Internet
January 14, 2011
By Rachel Lamb
Luxury brands can learn from Hugo Boss' use of social media, which is effective, drives ROI and is integrated with the company's other marketing efforts.
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","iv":"a4c410391b1ddb81033c38aed2fe726a","s":"2b6aa386eb69cf8b"}
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