Mobile
February 16, 2012
By Rachel Lamb
Toyota Corp.’s Lexus has included two gaming applications as just one of the components in a 360-degree marketing strategy in collaboration with Sports Illustrated advertising its new GS models.
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","iv":"5fe7162d049b6865f0c8bc64a551fd97","s":"9fe04e5b1031e65e"}
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