Mobile
October 24, 2014
Still from Build your own GLA video
By Joe McCarthy
Mercedes-Benz USA is continuing to mine Instagram in creative ways with a maze-like "Build your own GLA" campaign.
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","iv":"96678bf0cf19b9d9a0bf26d6bb77ebd2","s":"f925a6ff0e5dc2a3"}
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