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Mobile

Neiman Marcus challenges in-store customers to earn mobile game rewards

March 18, 2011

 

By Elizabeth Zelesny

neiman-marcus-185Neiman Marcus has introduced its first interactive mobile challenge with mobile game platform Scvngr to engage customers with products in-store.

The mobile challenge is a social game about going places, completing challenges and earning rewards. The promotion runs from March 17 to April 10 at all 41 Neiman Marcus locations nationwide.

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Dior builds five-story statement flagship in Beijing
Louis Vuitton shares names of final Watch Prize contestants, jury members
Chef Yotam Ottolenghi to debut first Netherlands restaurant at Mandarin Oriental Amsterdam