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Neiman Marcus drives foot traffic in stores via mobile ad

August 9, 2013

 

By Jen King

Department store chain Neiman Marcus is driving traffic to its bricks-and-mortar locations and ecommerce site by promoting an ongoing sale through a mobile banner advertisement found on Condé Nast’s Vanity Fair’s mobile site.

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  1. Moncler returns to the slopes for Grenoble campaign
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  3. Ruinart reveals annual Carte Blanche creative collaboration
  4. Luxury Unfiltered: The luxury market will lose the middle ground in 2026
  5. New Global Fashion Agenda program in Turkey targets textile waste
  6. In conversation with Hong Kong property and hotel mogul Adrian Cheng
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  8. HNWIs report surging interest in luxury cruises: Altiant, ILTM
  9. JW Marriott, Flamingo Estate roll out new wellness experiences
  10. Dolce & Gabbana opens 16,000-square-foot flagship in Saudi Arabia
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