LOST PINES, TX - With all of the consumer data available to brands, the opportunities for personalization have grown, but marketers need to be careful that they are not stepping over a line, according to a panel April 22 at iProspect’s Client Summit.
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","iv":"6ecd86b1bf337721b20151b14b9c436a","s":"4e355f3399027304"}