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Mobile

Top 10 luxury brand mobile marketers of Q4

December 26, 2012

 

By Tricia Carr

Mobile became a vital channel for luxury marketing this year with many brands using the medium as part of all-encompassing campaigns or strong standalone efforts during the fourth quarter.

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  1. Kering loops France’s Ardian into Fifth Avenue investment
  2. Coty earns ‘A’ score from CDP
  3. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
  4. ‘Sound. Elevated.’ from Bang & Olufsen marks centennial
  5. Dior, Rizzoli to release book on Lady Art project
  6. Ruinart reveals annual Carte Blanche creative collaboration
  7. Seabourn to broadcast 2026 World Cup aboard luxury cruises
  8. Luxury Unfiltered: The luxury market will lose the middle ground in 2026
  9. ‘The defining theme of 2026 is connection – between people, systems and senses’: The Future Laboratory
  10. What’s at the end of the catwalk? Overtime pay, lunch breaks and other worker protections
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Kering loops France’s Ardian into Fifth Avenue investment
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